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Broadcom shares struggle as competition rises in AI chip market, shares down 15% since sell call.

Market News
26 Aug 2026
Seeking Alpha
View Source
Bearish
pluang ai news

Broadcom Inc. shares have been roughly flat year-to-date but have underperformed recently, dropping 15% since a previous sell recommendation. The company faces increasing competition in the custom AI ASIC market, where it once held a dominant 70% share. Hyperscalers like Google are now sourcing AI chips from multiple suppliers, forcing Broadcom to either cut prices or risk losing market share. This shift challenges Broadcom's position as the primary ASIC provider and suggests continued pressure ahead for its stock.

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