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Businesses add 115K Bitcoin in Q2 while individuals sell 78K amid market dip

Market News
24 Jul 2026
Crypto Briefing
View Source
Bullish
pluang ai news

In Q2 2026, businesses significantly increased their Bitcoin holdings by 115,000 BTC, while individual investors sold 78,000 BTC, according to River data. This shift toward institutional accumulation occurred despite a 12.6% decline in overall crypto market capitalization and a 14.1% drop in Bitcoin's price. Institutional investors, including public companies, now hold over 6% of Bitcoin's total supply, which could support future price gains. Market predictions show growing confidence in Bitcoin reaching $67,500 by early August, reflecting optimism driven by institutional buying. Investors should watch for further institutional moves and regulatory or economic changes that may impact Bitcoin's price direction.

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