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AppLovin Q2 misses targets but new AI and e-commerce plans promise strong growth ahead

Analyst Insights
19 Aug 2026
Seeking Alpha
View Source
Bullish
pluang ai news

AppLovin reported Q2 2026 revenue and EBITDA below expectations, but remains a strong buy due to upcoming catalysts. The rollout of the AXON 2.0 self-serve platform and expansion into e-commerce and Connected TV markets are expected to drive growth in the second half of 2026. These moves significantly broaden AppLovin's total addressable market and support a target price of $537, implying 70% upside. Trading at a reasonable valuation with strong growth and margin prospects, AppLovin offers attractive long-term investment potential.

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