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Apple leverages memory chip supply edge to boost iPhone sales and market share despite rising costs

Market News
28 Apr 2026
Proactive Investors
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Bullish
pluang ai news

Apple is turning rising memory chip prices, which pressure rivals, into a competitive advantage by securing strong silicon and memory supplies. This strategy has helped Apple gain market share in China, Europe, and beyond, with UBS forecasting March quarter revenue of about $109 billion, led by $56.2 billion from iPhones. Despite higher memory costs squeezing gross margins, Apple’s services segment with high margins is expected to offset some pressure. UBS raised its price target to $287 and increased earnings estimates for fiscal 2026 and 2027, projecting continued iPhone sales growth and market share gains against Android competitors.

More News (AAPL)

State Street's SPYM ETF chosen for Trump Accounts, offering low-cost S&P 500 exposure for newborns.

State Street's SPYM ETF chosen for Trump Accounts, offering low-cost S&P 500 exposure for newborns.

The State Street SPDR Portfolio S&P 500 ETF (SPYM) has been selected as the default investment for the new Trump Accounts program, which provides eligible newborns with a $1,000 Treasury contribution invested in this fund. SPYM tracks the S&P 500 ind...

Market News
Bullish
4 hours ago
Apple Intelligence AI approved for launch in China with Alibaba's Qwen integration

Apple Intelligence AI approved for launch in China with Alibaba's Qwen integration

China's regulator has approved Apple Intelligence, Apple's generative AI service, for launch in China through a partnership integrating Alibaba's Qwen AI model into Apple’s operating systems. This collaboration enables AI features like text and image...

Market News
Bullish
5 hours ago
SCHG outperforms VUG over 10 years due to index construction, making it a better choice for new large-cap growth investments.

SCHG outperforms VUG over 10 years due to index construction, making it a better choice for new large-cap growth investments.

The article compares two large-cap growth ETFs, SCHG and VUG, highlighting their similarities in holdings and investment approach. Despite these similarities, SCHG has outperformed VUG over a 10-year period, returning 412% compared to VUG's 372%. Thi...

Market News
Bullish
5 hours ago
ISPY ETF charges higher fees for daily covered calls, offering more S&P 500 upside than cheaper rivals JEPI and XYLD.

ISPY ETF charges higher fees for daily covered calls, offering more S&P 500 upside than cheaper rivals JEPI and XYLD.

The ProShares S&P 500 High Income ETF (ISPY) charges 0.56% annually for a daily covered call strategy that resets option ceilings daily, allowing more upside participation in the S&P 500 compared to monthly call funds. This approach, supported by lev...

Market News
Bullish
6 hours ago
Alibaba's Qwen AI model to be integrated into Apple services in China, boosting shares 4% premarket.

Alibaba's Qwen AI model to be integrated into Apple services in China, boosting shares 4% premarket.

Alibaba confirmed that its Qwen AI model will be integrated into Apple's iOS, iPadOS, macOS, and visionOS services for users in China, leading to a 4% rise in its U.S.-listed shares in premarket trading. This integration allows users to access advanc...

Market News
Bullish
9 hours ago
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