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Amazon jumps 5% as Morgan Stanley names it top pick on faster AWS growth and AI opportunities

Analyst Insights
19 Oct 2026
24/7 Wall Street
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Bullish
Amazon jumps 5% as Morgan Stanley names it top pick on faster AWS growth and AI opportunities

Amazon's stock rose 5% after Morgan Stanley upgraded it to a top pick and raised its price target to $350, citing faster growth in Amazon Web Services (AWS) and new AI-related opportunities. Morgan Stanley now expects AWS revenue to grow 47% in 2027 and 42% in 2028, boosted by Amazon's planned purchase of NVIDIA GPUs to expand AI capacity. The firm also projects higher operating margins and profits, with a potential $16.50 earnings per share in 2028. Investors will watch Amazon's upcoming Q3 earnings on October 29 to see if the company can deliver on these ambitious growth and profitability forecasts.

Amazon surged 5.17% to USD 262.93 on Pluang as of Oct 19, 2026 23:31 WIB, reflecting strong investor interest following Morgan Stanley's upgrade. Microsoft and Alphabet also edged higher, with Microsoft up 0.80% at USD 533.28 and Alphabet rising 1.47% to USD 345.61. These moves come as Amazon's AWS growth prospects and AI expansion plans gain attention in the market.

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