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Adobe's AI revenue soars but stock lags; $400 price target by 2027 possible with freemium success.

Analyst Insights
02 Sep 2026
24/7 Wall Street
View Source
Bullish
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Adobe reported record AI-driven revenue growth with AI-first annual recurring revenue tripling year over year to over $500 million, yet its stock trades near multi-year lows. Market concerns about short-term impacts from a freemium pivot and recent goodwill impairment have weighed on shares, which are down over 16% year to date. Analysts are cautious with a consensus price target below current levels, but a bullish model suggests Adobe could reach $400 per share by 2027 if freemium conversions accelerate and AI revenue continues to grow strongly. Key risks include prolonged revenue drag from the freemium strategy. Overall, Adobe's current valuation appears cheap relative to its earnings power and growth potential in AI.

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