Kroger Co vs Microsoft — how do they compare? Kroger Co trades at $56.18 (market cap $34.60B), while Microsoft trades at $502.2 (market cap $3.76T). The key difference: Microsoft is far larger — about 108.7× Kroger Co's market cap, and Kroger Co pays the higher dividend (2.55%). Which is the better fit depends on your goals.
| KR | MSFT | |
|---|---|---|
Market Cap | $34.60B | $3.76T |
Sector | Consumer Staples | Technology |
52-Week High | $75.60 | $542.07 |
52-Week Low | $55.53 | $352.83 |
Enterprise Value | $54.70B | $3.74T |
Dividend Yield | 2.55% | 0.72% |
Volume | — | 36,654,621 |
Signals from Pluang's Aura AI — not financial advice
Kroger (KR) trades at $56.73, down 1.03% with bearish technical signals from moving averages. The company maintains stable revenue around $147B with recent earnings showing mixed results - beating estimates in Q3 and Q4 2025 but missing in Q1 2026. Kroger demonstrates strong cash flow generation with $5.8B from operations in 2025 and pays consistent dividends, while expanding digital services and AI shopping assistance.
Kroger presents a defensive investment opportunity with 2.7% dividend yield and analyst consensus target of $68.63 (21% upside). However, rising debt levels and competitive pressures in grocery retail pose risks. The stock offers value with P/S of 0.25x but trades at premium P/E of 33x, requiring earnings acceleration to justify valuation.
Microsoft (MSFT) trades at $503.81, up 0.76% on the day, with a bullish technical signal and strong fundamentals. The stock shows robust revenue growth, with Q2 2026 EPS beating estimates at $4.74 versus $4.24 expected, and a net income margin of 40.31%. Recent news highlights AI leadership and Azure momentum, though RSI levels indicate overbought conditions near resistance at $507.
Outlook remains positive with an 80.49% analyst buy rating and consensus price target of $553.70, offering potential upside. Risks include high capital expenditures and competitive pressures in AI. The stock's valuation at a P/E of 28.19 reflects premium pricing, but earnings growth and dividend stability support long-term investor appeal.
Trailing returns across standard periods
Latest headlines on both assets
Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →Microsoft Corporation develops, manufactures, licenses, sells, and supports software products. The Company offers operating system software, server application software, business and consumer applications software, software development tools, and Internet and intranet software. Microsoft also develops video game consoles and digital music entertainment devices.
Read more on MSFT →