Amplify Cybersecurity ETF vs Microsoft — how do they compare? Amplify Cybersecurity ETF trades at $110.63, while Microsoft trades at $398.4 (market cap $2.99T). The key difference: Microsoft pays a 0.9% dividend while Amplify Cybersecurity ETF pays none, and Amplify Cybersecurity ETF is trading nearer its 52-week high, Microsoft nearer its low. Which is the better fit depends on your goals.
| HACK | MSFT | |
|---|---|---|
Sector | Sector/Thematic | Technology |
52-Week High | $114.29 | $542.07 |
52-Week Low | $70.69 | $352.83 |
Market Cap | — | $2.99T |
Volume | — | 36,654,621 |
Enterprise Value | — | $2.97T |
Dividend Yield | — | 0.9% |
Signals from Pluang's Aura AI — not financial advice
HACK trades at $110.08, down 0.86% on the day, with a bullish technical signal driven by moving averages and strong trend momentum (ADX above 60). The ETF benefits from rising cybersecurity spending, which surpassed $300 billion in 2026 (24/7 Wall Street, 2026-07-03), and recently hit a 52-week high (Zacks Investment Research, 2026-05-26). Institutional interest is growing, with D.A. Davidson increasing its stake by 44.8% in Q1 2026 (Defense World, 2026-07-19).
Outlook remains positive due to structural demand for cybersecurity, but risks include sector volatility and reliance on tech spending. The ETF offers exposure to a high-growth theme, yet investors face concentration in tech and sensitivity to corporate budget cycles. Near-term resistance is at $111, with support at $110.
Microsoft (MSFT) trades at $393.82, down 1.82% over the past day, with a bullish technical signal from moving averages and support near $390. The company reported strong earnings beats in recent quarters, with Q1 2026 EPS of $4.27 exceeding the $4.06 estimate. Revenue growth remains robust, reaching $281.72 billion in 2025, and analyst sentiment is overwhelmingly positive with an 80.49% buy rating.
The outlook for MSFT is favorable, driven by AI leadership, cloud momentum, and consistent profitability, though risks include elevated capital expenditure concerns and competitive pressures. The consensus price target of $546.70 implies significant upside, supported by solid cash flow generation and a strong balance sheet.
Trailing returns across standard periods
Latest headlines on both assets
HACK provides diversified exposure to the global cybersecurity industry. It invests across the full value chain, including hardware, software, and consulting services, with key holdings in firms like Broadcom, Cisco, and Palo Alto Networks.
Read more on HACK →Microsoft Corporation develops, manufactures, licenses, sells, and supports software products. The Company offers operating system software, server application software, business and consumer applications software, software development tools, and Internet and intranet software. Microsoft also develops video game consoles and digital music entertainment devices.
Read more on MSFT →