Etsy Inc vs Honeywell International Inc — how do they compare? Etsy Inc trades at $84.47 (market cap $8.14B), while Honeywell International Inc trades at $225.26 (market cap $70.60B). The key difference: Honeywell International Inc is far larger — about 8.7× Etsy Inc's market cap, and Honeywell International Inc pays a 4.27% dividend while Etsy Inc pays none. Which is the better fit depends on your goals.
| ETSY | HON | |
|---|---|---|
Market Cap | $8.14B | $70.60B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $85.74 | $248.04 |
52-Week Low | $44.05 | $188.14 |
Enterprise Value | $9.79B | $94.95B |
Dividend Yield | — | 4.27% |
Signals from Pluang's Aura AI — not financial advice
Etsy stock trades at $83.06, up 3.14% recently and showing strong technical momentum with bullish moving average signals. The company has beaten earnings expectations for three consecutive quarters, with Q1 2026 EPS of $0.89 surpassing the $0.62 estimate. However, valuation metrics appear elevated with a P/E of 32.85 and P/B of 52.12, while the company maintains strong gross margins of 71.55% and positive operating cash flow of $693.41M in 2025.
The outlook is mixed with improving buyer momentum and AI-driven engagement tools supporting growth, but active buyer declines and high debt levels present risks. Analyst sentiment leans positive with 22 buy ratings versus 3 sells, though the consensus price target of $72.38 suggests 13% downside from current levels. The Depop divestiture to eBay removes a distraction, allowing focus on core marketplace improvements.
Honeywell Technologies (HON) trades at $222.68, showing modest daily gains of 0.19%. The stock recently completed a 2:1 reverse stock split on June 29, 2026, and updated its 2026 EPS guidance accordingly. Technically, the stock faces immediate resistance at $224 with support at $222, while the broader technical signal remains bearish. Fundamentally, the company reported three consecutive quarterly earnings beats, with Q1 2026 EPS of $2.58 beating expectations of $2.43. However, revenue declined slightly from $38.5B in 2024 to $37.4B in 2025, and net income margins compressed from 14.81% to 12.63% over the same period.
The investment outlook presents a mixed picture. Analyst consensus remains strongly bullish with 19 buy ratings and a $368.55 price target, representing 65% upside potential. However, near-term challenges include weaker process automation performance, post-spinoff execution uncertainty, and margin pressure. The company's renewed focus on automation and industrial technology post-aerospace spinoff offers long-term growth potential, but investors face transitional volatility and integration risks.
Trailing returns across standard periods
Latest headlines on both assets
Etsy operates a top-10 e-commerce marketplace operator in the U.S. and the U.K., with sizable operations in Germany, France, Australia, and Canada. The firm dominates an interesting niche, connecting buyers and sellers through its online market to exchange vintage and craft goods. With $13.5 billion in 2021 consolidated gross merchandise volume, the firm has cemented itself as one of the largest players in a quickly growing space, generating revenue from listing fees, commissions on sold items, advertising services, payment processing, and shipping labels. As of the end of 2021, the firm connected more than 96 million buyers and more than 7.5 million sellers on its marketplace properties: Etsy, Reverb (musical equipment), Elo7 (crafts in Brazil), and Depop (clothing resale).
Read more on ETSY →Honeywell is a global multi-industry behemoth with one of the largest installed bases of equipment. The firm operates through four business segments, including aerospace, building technologies, performance materials and technologies, and safety and productivity solutions. In recent years, the firm has made several portfolio changes, including the addition of Intelligrated in 2016, as well as the spins of Garrett Technologies and Resideo in 2018.
Read more on HON →