Compare Electronic Arts Inc. (EA) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Electronic Arts Inc. vs Yum! Brands, Inc. — how do they compare? Electronic Arts Inc. trades at $207.26 (market cap $51.97B), while Yum! Brands, Inc. trades at $151.52 (market cap $42.05B). The key difference: Electronic Arts Inc. is the larger of the two by market cap, and Yum! Brands, Inc. pays the higher dividend (1.97%). Which is the better fit depends on your goals.
| EA | YUM | |
|---|---|---|
Market Cap | $51.97B | $42.05B |
Sector | Technology | Consumer Cyclical |
52-Week High | $207.27 | $168.16 |
52-Week Low | $147.79 | $138.21 |
Enterprise Value | $50.54B | $53.32B |
Dividend Yield | 0.37% | 1.97% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Electronic Arts (EA) trades at $206.65, showing modest daily gains of 0.15%. The stock exhibits a bullish technical structure with moving averages aligned positively, though oscillators signal caution with RSI levels above 70. Fundamentally, EA maintains strong profitability with 78.97% gross margins and 11.78% net income margins, but valuation metrics appear elevated with a P/E of 59.05 and P/S of 6.96. Recent business developments include the successful launch of EA SPORTS College Football 27 and the introduction of EA Advertising platform for in-game brand integration.
The outlook balances strong franchise execution against valuation concerns. Investment opportunities stem from EA's dominant gaming portfolio, recurring revenue streams, and new advertising monetization. Key risks include recent earnings misses, potential regulatory scrutiny of the rumored $55 billion Saudi acquisition (Reuters, June 24, 2026), and stretched valuation multiples that may limit near-term upside despite analyst consensus leaning positive.
YUM stock trades at $158.22, down 2.15% amid news of a health investigation at Taco Bell. The company recently sold Pizza Hut for $2.7 billion to focus on KFC and Taco Bell, authorizing a $4 billion buyback. Fundamentals show steady revenue growth to $8.21B in 2025 with a 20.48% net margin, though valuation ratios appear elevated with a P/E of 24.6. Technical indicators are mixed with a bearish overall signal but RSI near oversold levels at 26.
The strategic sale of Pizza Hut could streamline operations and boost capital returns, supporting the bullish $174.60 analyst target. However, near-term sentiment is pressured by the health investigation, while high debt levels and competitive pressures in quick-service restaurants present ongoing risks. The stock's current price sits below all analyst targets, suggesting potential upside if execution improves.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Electronic Arts Inc.
EA is one of the world's largest third-party video game publishers and has transitioned from a console-based video game publisher to the one of the largest publishers on consoles, PC, and mobile. The firm owns number of large franchises, including Madden, FIFA, Battlefield, Apex Legends, Mass Effect, Dragon's Age, and Need for Speed.
Read more on EA →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
