Walt Disney Co vs CarMax, Inc — how do they compare? Walt Disney Co trades at $97.27 (market cap $166.48B), while CarMax, Inc trades at $58.51 (market cap $7.91B). The key difference: Walt Disney Co is far larger — about 21× CarMax, Inc's market cap, and Walt Disney Co pays a 1.56% dividend while CarMax, Inc pays none. Which is the better fit depends on your goals.
| DIS | KMX | |
|---|---|---|
Market Cap | $166.48B | $7.91B |
Volume | 7,546,013 | — |
Sector | Media | Consumer Cyclical |
52-Week High | $122.94 | $63.53 |
52-Week Low | $92.40 | $30.88 |
Enterprise Value | $208.16B | $26.42B |
Dividend Yield | 1.56% | — |
Signals from Pluang's Aura AI — not financial advice
Disney (DIS) trades at $95.87, down 0.15% on the day, with strong fundamental performance including three consecutive earnings beats and improving profitability. The stock shows bearish technical signals but maintains solid analyst support with a $125.60 consensus price target representing 31% upside potential. Recent developments include Super Bowl advertising opportunities and theme park investments starting to yield returns.
Disney presents a compelling value opportunity with reasonable valuation multiples and strong cash flow generation, though facing near-term technical headwinds. Key risks include box office underperformance and regulatory challenges, while catalysts include major sporting events and streaming integration. The fundamental improvement trajectory supports the bullish analyst consensus despite current price weakness.
CarMax (KMX) trades at $54.87, up 2.58% today, with a bullish technical signal from moving averages and a neutral oscillator stance. The company reported Q1 2026 earnings that beat expectations, with EPS of $0.34 versus $0.23 expected, driven by cost controls and strategic execution. Revenue for 2025 was $26.35 billion, with net income of $500.56 million, though margins remain thin. Recent news highlights a four-pillar turnaround strategy under new CEO Keith Barr, with insider buying and positive analyst updates supporting sentiment.
The outlook for KMX hinges on successful execution of its growth strategy amid competitive pressures and margin challenges. While technical indicators suggest near-term strength, fundamental risks include high debt levels and fluctuating profitability. Analyst consensus is cautious with a hold-heavy rating, but the stock offers potential for recovery if operational improvements sustain. Investors should weigh the bullish technical setup against fundamental headwinds and ongoing investigations.
Trailing returns across standard periods
Latest headlines on both assets
The Walt Disney Company is an entertainment company with operations in media networks, park experiences & consumer products, studio entertainment and Direct-to-Consumer networks and channels. The Company serves customers worldwide.
Read more on DIS →CarMax sells, finances, and services used and new cars through a chain of over 230 used retail stores. It was formed in 1993 as a unit of Circuit City and spun off into an independent company in late 2002. Used-vehicle sales typically account for about 83% of revenue and wholesale about 13%, with the remaining portion composed of extended service plans and repair. In fiscal 2022, the company retailed and wholesaled 924,338 and 706,212 used vehicles, respectively. CarMax is the largest used-vehicle retailer in the U.S. but still estimates that it has only about 4% U.S. market share of vehicles 0-10 years old in 2021. It seeks over 5% share by the end of calendar 2025 and revenue between $33 billion to $45 billion by fiscal 2026. CarMax is based in Richmond, Virginia.
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