The Vita Coco Company Inc vs Marriott International Inc — how do they compare? The Vita Coco Company Inc trades at $64.43 (market cap $3.63B), while Marriott International Inc trades at $349.51 (market cap $90.86B). The key difference: Marriott International Inc is far larger — about 25× The Vita Coco Company Inc's market cap, and Marriott International Inc pays a 0.84% dividend while The Vita Coco Company Inc pays none. Which is the better fit depends on your goals.
| COCO | MAR | |
|---|---|---|
Market Cap | $3.63B | $90.86B |
Sector | Technology | Consumer Cyclical |
52-Week High | $84.02 | $402.54 |
52-Week Low | $32.37 | $257.97 |
Enterprise Value | $3.37B | $108.17B |
Dividend Yield | — | 0.84% |
Signals from Pluang's Aura AI — not financial advice
The Vita Coco Company (COCO) trades at $62.25, down 2.92% over 24 hours, with a bullish technical signal driven by oversold RSI readings and support near $62. Fundamentally, Q2 2026 earnings beat expectations with EPS of $0.82 versus $0.56 estimated, while revenue grew 28% year-over-year to $216 million. The company raised full-year 2026 guidance, reflecting strong demand and the Copra acquisition.
Outlook remains positive with 60% analyst buy ratings and an $80.67 consensus price target, implying ~30% upside. Key risks include margin pressure from rising costs and capacity constraints. Growth catalysts include international expansion and health-focused innovation in the beverage sector.
Marriott International (MAR) trades at $353.91, down 1.6% in the last 24 hours, with a bearish technical signal. The stock shows strong profitability with a net income margin of 9.62% and ROE of 1,446.77%, but faces high valuation ratios like a P/E of 36.64. Recent Q2 2026 earnings beat estimates at $3.19 per share, and the company raised its 2026 outlook, though revenue missed expectations. A quarterly dividend of $0.73 per share was declared, payable on June 30, 2026.
The outlook is mixed: robust fee growth and a record pipeline support upside, but elevated debt and premium valuation pose risks. Analysts are generally positive with a consensus price target of $387.31, though near-term volatility may persist due to macroeconomic headwinds and regional weaknesses in the Middle East.
Trailing returns across standard periods
The Vita Coco Company is a leading functional beverage brand specializing in coconut water. Its portfolio includes its flagship Vita Coco brand, clean energy drinks, and sustainable enhanced water products.
Read more on COCO →Marriott International Inc. of Maryland is a worldwide operator and franchisor of hotels. The Company franchises lodging facilities and vacation timesharing resorts under various brand names. Marriott also provides services to home and condominium owner associations for projects associated with several of its brands.
Read more on MAR →