Colgate-Palmolive Company vs Alphabet Inc Class A — how do they compare? Colgate-Palmolive Company trades at $91.32 (market cap $72.84B), while Alphabet Inc Class A trades at $370.8 (market cap $4.37T). The key difference: Alphabet Inc Class A is far larger — about 60× Colgate-Palmolive Company's market cap, and Colgate-Palmolive Company pays the higher dividend (2.33%). Which is the better fit depends on your goals.
| CL | GOOGL | |
|---|---|---|
Market Cap | $72.84B | $4.37T |
Sector | Consumer Staples | Media |
52-Week High | $99.14 | $402.62 |
52-Week Low | $74.98 | $182.00 |
Enterprise Value | $79.48B | $4.34T |
Dividend Yield | 2.33% | 0.24% |
Signals from Pluang's Aura AI — not financial advice
Colgate-Palmolive (CL) trades at $93.21, up 1.05% with a bullish technical signal and consistent earnings beats. The stock shows strong profitability with 60.06% gross margins and 822.05% ROE, though valuation metrics appear elevated with a P/E of 36.13. Recent dividend declarations and positive analyst coverage (42% buy rating) support the defensive stock's appeal amid market rotation into stable cash flow names.
Outlook remains positive with a $97 consensus price target representing 4% upside, though premium valuation and North American segment softness present headwinds. The company's 64-year dividend growth streak and global diversification provide stability, while inflation pressures and competitive threats require monitoring for sustained outperformance.
Alphabet (GOOGL) trades at $370.91, up 5.22% in the last 24 hours, with a neutral technical signal. The stock shows strong fundamentals, with a P/E of 27.42 and robust profitability, including a 37.92% net income margin and 38.88% ROE for 2025. Recent earnings have consistently beaten estimates, and the company initiated a dividend in H1 2026. Operating cash flow grew to $164.71 billion in 2025, supporting continued investment in AI and cloud infrastructure.
The outlook remains positive, driven by AI adoption and revenue growth, but risks include antitrust scrutiny and market volatility. Analysts are overwhelmingly bullish, with an 85.19% buy rating and a consensus price target of $431.78, suggesting significant upside potential from current levels.
Trailing returns across standard periods
Latest headlines on both assets
Since its founding in 1806, Colgate-Palmolive has grown to become a leading global consumer product company. In addition to its namesake oral care line, the firm manufactures shampoos, shower gels, deodorants, and home care products that are sold in over 200 countries (international sales account for about 70% of its consolidated total, including approximately 45% from emerging regions). It also owns specialty pet food maker Hill's, which sells its products through veterinarians and specialty pet retailers.
Read more on CL →Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →