Church & Dwight Co., Inc. vs 22nd Century Group Inc — how do they compare? Church & Dwight Co., Inc. trades at $102.84 (market cap $24.38B), while 22nd Century Group Inc trades at $4.21 (market cap $1.52M). The key difference: Church & Dwight Co., Inc. is far larger — about 16039.5× 22nd Century Group Inc's market cap, and Church & Dwight Co., Inc. pays a 1.2% dividend while 22nd Century Group Inc pays none. Which is the better fit depends on your goals.
| CHD | XXII | |
|---|---|---|
Market Cap | $24.38B | $1.52M |
Sector | Consumer Staples | Technology |
52-Week High | $105.26 | $801.00 |
52-Week Low | $81.60 | $3.72 |
Enterprise Value | $26.38B | -$6.71M |
Dividend Yield | 1.2% | — |
Signals from Pluang's Aura AI — not financial advice
Church & Dwight (CHD) trades at $101.56, down 1.68% on the day, with a bullish technical signal from moving averages but overbought RSI readings. The company reported strong Q2 2026 results with 5.8% organic sales growth, beating expectations, and raised full-year guidance. Valuation ratios are elevated with a P/E of 32.94, while profitability remains solid with a net income margin of 11.96%.
Outlook is positive driven by volume growth and market share gains, but risks include high valuation and competitive pressures. Analysts are bullish with a $103.57 consensus target, offering modest upside from current levels amid steady cash flows and dividend payments.
22nd Century Group (XXII) trades at $4.31, down 0.92% on the day, with a neutral technical signal and bearish moving averages. The company shows deep unprofitability with a gross margin of -52.19% and net margin of -65.76%, though revenue was $7.05M in 2025. Recent corporate actions include a 20:1 reverse stock split in June 2026, and news highlights retail expansion for VLN reduced-nicotine cigarettes in California and New York.
The outlook remains speculative with high execution risk amid persistent losses, but analyst sentiment is bullish with 75% buy ratings. Key risks include negative cash flow from operations, regulatory hurdles for tobacco products, and the need for successful commercialization of VLN to achieve profitability.
Trailing returns across standard periods
Church & Dwight is the leading producer of baking soda in the world. Beyond baking soda, the products in its portfolio have vast category reach, including laundry products, cat litter, oral care, deodorant, and nasal care, all sold under the Arm & Hammer brand. Its mix also includes Xtra, Trojan, OxiClean, First Response, Nair, L'il Critters/Vitafusion, Orajel, and WaterPik, which together with Arm & Hammer constitute more than 80% of its annual sales and profits. In early 2019, the firm announced the addition of Flawless, which manufactures electric shaving products for women. At the end of 2020, the firm acquired Zicam, a leading brand in the cough/cold-shortening category. Church & Dwight derives more than 80% of its sales from its home market in the U.S.
Read more on CHD →22nd Century Group is a plant biotechnology company that uses genetic engineering and gene editing to control the levels of nicotine in tobacco plants. Its flagship product line, VLN®, is the first and only combustible cigarette authorized by the FDA as a Modified Risk Tobacco Product (MRTP), containing 95% less nicotine than traditional cigarettes to help adult smokers smoke less.
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