Byrna Technologies Inc vs Kroger Co — how do they compare? Byrna Technologies Inc trades at $4.68 (market cap $109.84M), while Kroger Co trades at $56 (market cap $34.60B). The key difference: Kroger Co is far larger — about 315× Byrna Technologies Inc's market cap, and Kroger Co pays a 2.55% dividend while Byrna Technologies Inc pays none. Which is the better fit depends on your goals.
| BYRN | KR | |
|---|---|---|
Market Cap | $109.84M | $34.60B |
Sector | Technology | Consumer Staples |
52-Week High | $27.63 | $75.60 |
52-Week Low | $3.18 | $55.53 |
Enterprise Value | $101.44M | $54.70B |
Dividend Yield | — | 2.55% |
Signals from Pluang's Aura AI — not financial advice
BYRN trades at $4.45, up 2.06% today, but faces bearish technical signals and recent earnings challenges. The company reported a Q2 2026 loss of $0.44 per share, missing estimates, with revenue declining 42.5% year-over-year. Despite a 71.4% analyst buy rating, negative net income margin and cash flow concerns highlight operational headwinds. Recent management appointments aim to revitalize marketing and retail growth.
Outlook remains cautious due to weak sales trends and profitability issues, though strategic hires and acquisitions could support a turnaround. Key risks include sustained revenue declines and competitive pressures. Investors should weigh analyst optimism against fundamental weaknesses before considering a position.
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Latest headlines on both assets
Byrna Technologies specializes in less-lethal personal security devices. It develops and manufactures innovative handheld launchers and projectiles designed for self-defense, law enforcement, and private security use.
Read more on BYRN →Kroger is the leading American grocer, with 2,726 supermarkets operating under several banners throughout the country as of the end of fiscal 2021. Around 83% of stores have pharmacies, while nearly 60% also sell fuel. The company also operates roughly 120 fine jewelry stores. Kroger features a leading private-label offering and manufactures around 30% of its own-brand units (and more than 40% of its grocery own-label assortment) itself, in 33 food production plants nationwide. Kroger is a top-two grocer in most of its major markets (as of early 2021, according to company data). Virtually all of Kroger's sales come from the United States.
Read more on KR →