Compare British American Tobacco PLC (BTI) vs The Coca-Cola Co K (KO) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
British American Tobacco PLC vs The Coca-Cola Co K — how do they compare? British American Tobacco PLC trades at $58.62 (market cap $124.84B), while The Coca-Cola Co K trades at $83.22 (market cap $357.45B). The key difference: The Coca-Cola Co K is far larger — about 2.9× British American Tobacco PLC's market cap, and British American Tobacco PLC pays the higher dividend (5.74%). Which is the better fit depends on your goals.
| BTI | KO | |
|---|---|---|
Market Cap | $124.84B | $357.45B |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $66.70 | $84.25 |
52-Week Low | $50.39 | $65.67 |
Enterprise Value | $166.06B | $387.52B |
Dividend Yield | 5.74% | 2.55% |
Volume | — | 14,630,257 |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
British American Tobacco (BTI) trades at $58.95, down 1.78% on the day, with mixed technical signals showing bearish moving averages but neutral oscillators. Fundamentally, the company maintains strong profitability with 30.32% net income margin and attractive valuation at 12.79 P/E ratio. Recent earnings show beats in Q2 and Q4 2025, though Q4 2024 missed expectations. The company is undergoing restructuring with 5,500 job cuts announced in June 2026 to streamline operations and reduce costs.
BTI presents a compelling value opportunity with strong dividend yield and improving earnings trajectory, though facing regulatory headwinds and declining cigarette volumes. The stock's current valuation appears attractive relative to historical levels, supported by robust cash flow generation and strategic pivot toward smoke-free products. Key risks include ongoing regulatory pressures and consumer shift away from traditional tobacco products.
Coca-Cola (KO) trades at $84.25, up 0.91% on the day, with a bullish technical signal from moving averages and strong support at $84. The company reported consistent earnings beats in recent quarters, with Q1 2026 EPS of $0.86 beating expectations of $0.812. Fundamentals show robust profitability with a net income margin of 27.8% and ROE of 45.8%, while revenue grew to $47.94B in 2025. Recent news highlights institutional buying and stable demand trends ahead of Q2 earnings.
The outlook for KO is positive, supported by analyst consensus with a $89.75 price target and 60% buy ratings. Investment appeal lies in its dividend track record—64 consecutive years of increases—and steady cash flow. Key risks include regional demand divergence, high debt levels, and competitive pressures. The stock offers a balanced opportunity for income and growth investors, though macroeconomic headwinds warrant monitoring.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About British American Tobacco PLC
Following the acquisition of Reynolds American, British American Tobacco is neck-and-neck with Philip Morris International to be the largest listed global tobacco company--slightly larger than PMI on net revenue, but slightly smaller on total tobacco volume. British American's Global Drive Brands are Dunhill, Kent, Pall Mall, Lucky Strike, and Rothmans, and it also owns Newport and Camel in the U.S. The firm also sells vapor e-cigarettes, including its Vype brand, heated tobacco, with Glo, as well as roll- your-own and smokeless tobacco products. The company holds 31% of ITC Limited, the leading Indian cigarette-maker.
Read more on BTI →About The Coca-Cola Co K
The Coca-Cola Company manufactures, markets, and distributes soft drink concentrates and syrups. The Company also distributes and markets juice and juice-drink products. Coca-Cola distributes its products to retailers and wholesalers in the United States and internationally.
Read more on KO →
