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Compare Bit Digital Inc (BTBT) vs Diageo plc (DEO) Price & Performance

Bit Digital IncTrade
Diageo plcTrade

Price performance (Past 24H)

Key statistics

Bit Digital Inc vs Diageo plc — how do they compare? Bit Digital Inc trades at $1.66 (market cap $581.34M), while Diageo plc trades at $80.91 (market cap $45.41B). The key difference: Diageo plc is far larger — about 78.1× Bit Digital Inc's market cap, and Diageo plc pays a 4.02% dividend while Bit Digital Inc pays none. Which is the better fit depends on your goals.

BTBTDEO
Market Cap
$581.34M$45.41B
Sector
TechnologyTechnology
52-Week High
$4.22$115.33
52-Week Low
$1.27$72.47
Enterprise Value
$870.65M$66.23B
Dividend Yield
4.02%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Bit Digital Inc

BTBT trades at $1.64, down 2.96% on the day, with a bearish technical signal from moving averages. The company reported a net loss of $80.32 million in 2025 with a -145.45% net income margin, missing earnings expectations for three consecutive quarters. Recent strategic moves include a $100 million loan facility for WhiteFiber and a $20 million Ethereum purchase to bolster its asset position.

Despite 100% analyst buy ratings, BTBT faces significant fundamental challenges with persistent losses and negative cash flow from operations. The stock's appeal hinges on turnaround execution and crypto market recovery, but high volatility and operational risks warrant caution for investors.

Diageo plc

Diageo (DEO) trades at $82.50, up 0.57% today, with a bullish technical trend and strong profitability metrics including a 12.19% net margin and 22.29% ROE. Recent earnings show mixed results with a Q4 2025 beat but a Q2 2025 miss, while analyst sentiment is positive with 49% buy ratings. The stock faces headwinds from weak U.S. spirits demand and promotional pressures, as noted in recent Deutsche Bank and UBS reports from July 2026.

The outlook hinges on management's strategy reset in August 2026 to address U.S. volume declines and margin pressures. Investment appeal lies in its discounted valuation relative to historical multiples and dividend yield, but risks include sustained consumer moderation trends and execution challenges in key markets.

Returns comparison

Trailing returns across standard periods

About Bit Digital Inc

Bit Digital is a sustainability-focused digital asset production company. It primarily engages in Bitcoin mining and Ethereum staking while also providing high-performance computing (HPC) infrastructure for AI applications.

Read more on BTBT

About Diageo plc

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Smirnoff, and Guinness. It operates a vast portfolio of spirits and beers across more than 180 countries.

Read more on DEO