Franklin Resources, Inc. vs United States Oil ETF — how do they compare? Franklin Resources, Inc. trades at $33.95 (market cap $17.22B), while United States Oil ETF trades at $118.68. The key difference: Franklin Resources, Inc. pays a 3.98% dividend while United States Oil ETF pays none, and Franklin Resources, Inc. is trading nearer its 52-week high, United States Oil ETF nearer its low. Which is the better fit depends on your goals.
| BEN | USO | |
|---|---|---|
Market Cap | $17.22B | — |
Sector | Financials | — |
52-Week High | $34.44 | $152.96 |
52-Week Low | $21.18 | $66.17 |
Enterprise Value | $29.05B | — |
Dividend Yield | 3.98% | — |
Signals from Pluang's Aura AI — not financial advice
Franklin Resources (BEN) trades at $32.83, down 2.0% today, with a bullish technical signal from moving averages despite bearish oscillators. The company shows steady revenue growth to $8.77B in 2025 and has beaten earnings estimates for three consecutive quarters. Recent news highlights dividend sustainability and AUM growth to $1.79 trillion in June 2026, while analyst consensus leans neutral with a $34.67 price target.
BEN presents a mixed outlook with strong dividend appeal and earnings momentum offset by modest profitability metrics (ROE 2.08%) and negative cash flow trends. Near-term catalysts include Q3 earnings on July 31, 2026, but investors face risks from competitive pressures and market-sensitive AUM fluctuations. The stock trades at a reasonable P/E of 25.06 with upside to consensus target.
USO is experiencing strong bullish momentum with the stock up 8.36% to $117.79 amid escalating Middle East tensions that have driven oil prices to one-month highs. Technical indicators show a bullish breakout pattern with strong support at $113 and resistance at $121, while RSI levels suggest potential overbought conditions. The fund has been the best-performing ETF of 2026 with gains exceeding 600%, benefiting from geopolitical risks in the Strait of Hormuz.
The outlook remains positive as renewed U.S.-Iran hostilities create sustained supply risks, though elevated RSI levels indicate potential near-term consolidation. Key risks include geopolitical de-escalation and demand concerns, while upside potential exists if tensions persist and drive oil prices toward $90 targets. Energy sector exposure provides portfolio diversification benefits during current market conditions.
Trailing returns across standard periods
Latest headlines on both assets
Franklin Resources provides investment services for individual and institutional investors. At the end of August 2022, Franklin had $1.388 trillion in managed assets, composed primarily of equity (32%), fixed-income (38%), multi-asset/balanced (10%) funds, alternatives (16%), and money market funds (4%). Distribution tends to be weighted more toward retail investors (49% of AUM) investors, as opposed to institutional (49%) and high-net-worth (2%) clients. Franklin is also one of the more global firms of the U.S.-based asset managers with more than 35% of its AUM invested in global/international strategies and 25% of managed assets sourced from clients domiciled outside the United States.
Read more on BEN →This ETF invests primarily in futures contracts for light, sweet crude oil, other types of crude oil, diesel-heating oil, gasoline, natural gas, and other petroleum-based fuels.
Read more on USO →