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Compare Franklin Resources, Inc. (BEN) vs Tractor Supply Co (TSCO) Price & Performance

Franklin Resources, Inc.Trade
Tractor Supply CoTrade

Price performance (Past 24H)

Key statistics

Franklin Resources, Inc. vs Tractor Supply Co — how do they compare? Franklin Resources, Inc. trades at $33.24 (market cap $17.22B), while Tractor Supply Co trades at $30.48 (market cap $16.02B). The key difference: Franklin Resources, Inc. and Tractor Supply Co are close in size by market cap, and Franklin Resources, Inc. pays the higher dividend (3.98%). Which is the better fit depends on your goals.

BENTSCO
Market Cap
$17.22B$16.02B
Sector
FinancialsConsumer Cyclical
52-Week High
$34.44$62.65
52-Week Low
$21.18$29.14
Enterprise Value
$29.05B$22.21B
Dividend Yield
3.98%3.14%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Franklin Resources, Inc.

Franklin Resources (BEN) trades at $32.83, down 2.0% today, with a bullish technical signal from moving averages despite bearish oscillators. The company shows steady revenue growth to $8.77B in 2025 and has beaten earnings estimates for three consecutive quarters. Recent news highlights dividend sustainability and AUM growth to $1.79 trillion in June 2026, while analyst consensus leans neutral with a $34.67 price target.

BEN presents a mixed outlook with strong dividend appeal and earnings momentum offset by modest profitability metrics (ROE 2.08%) and negative cash flow trends. Near-term catalysts include Q3 earnings on July 31, 2026, but investors face risks from competitive pressures and market-sensitive AUM fluctuations. The stock trades at a reasonable P/E of 25.06 with upside to consensus target.

Tractor Supply Co

Tractor Supply (TSCO) trades at $30.24, down 0.62% on the day, with a bearish technical signal and mixed earnings history. Recent quarters show two misses, but Q2 2026 expectations are set at $0.85 EPS. The company maintains stable revenue growth, reaching $15.52B in 2025, with a net income margin of 6.91% and a strong ROE of 45.5%. A recent partnership with Instacart aims to expand delivery services for rural customers.

The stock presents a value opportunity with a P/E of 14.9 below industry averages, supported by a 48% analyst buy rating and a $40 consensus price target implying significant upside. Risks include recent earnings volatility, consumer spending pressures, and competitive retail dynamics. The dividend yield of approximately 3.2% adds income appeal for long-term investors.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Franklin Resources, Inc.

Franklin Resources provides investment services for individual and institutional investors. At the end of August 2022, Franklin had $1.388 trillion in managed assets, composed primarily of equity (32%), fixed-income (38%), multi-asset/balanced (10%) funds, alternatives (16%), and money market funds (4%). Distribution tends to be weighted more toward retail investors (49% of AUM) investors, as opposed to institutional (49%) and high-net-worth (2%) clients. Franklin is also one of the more global firms of the U.S.-based asset managers with more than 35% of its AUM invested in global/international strategies and 25% of managed assets sourced from clients domiciled outside the United States.

Read more on BEN

About Tractor Supply Co

Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).

Read more on TSCO