Brunswick Corporation vs United Parcel Service Inc — how do they compare? Brunswick Corporation trades at $81.32 (market cap $5.21B), while United Parcel Service Inc trades at $104.55 (market cap $89.09B). The key difference: United Parcel Service Inc is far larger — about 17.1× Brunswick Corporation's market cap, and United Parcel Service Inc pays the higher dividend (6.26%). Which is the better fit depends on your goals.
| BC | UPS | |
|---|---|---|
Market Cap | $5.21B | $89.09B |
Sector | Consumer Cyclical | Industrials |
52-Week High | $89.22 | $120.00 |
52-Week Low | $58.75 | $82.58 |
Enterprise Value | $7.21B | $113.11B |
Dividend Yield | 2.19% | 6.26% |
Volume | — | 2,288,643 |
Signals from Pluang's Aura AI — not financial advice
BC trades at $81.55, up 0.37% with a bullish technical signal. Recent Q2 2026 earnings beat estimates with EPS of $1.56 versus $1.19 expected. The company maintains a dividend of $0.44 per share and has strong analyst support with 22 buy ratings. However, negative net income margin and ROE highlight profitability challenges amid declining revenue trends from $6.8B in 2022 to $5.4B in 2025.
Outlook is cautiously optimistic due to earnings beats and institutional buying, but high P/E of 73.92 and persistent net losses pose valuation and execution risks. The consensus price target of $85.33 suggests modest upside, contingent on reversing profit declines and stabilizing cash flow.
No Aura AI signal available yet.
Trailing returns across standard periods
Latest headlines on both assets
Brunswick Corp is the leader in several recreational sectors. The firm is the leading boat manufacturer, and its brands include Mercury and Mariner outboard engines
Read more on BC →United Parcel Service, Inc. (UPS) delivers packages and documents throughout the United States and in other countries and territories. The Company also provides global supply chain services and less-than-truckload transportation, primarily in the US UPS's business consists of integrated air and ground pick-up and delivery network
Read more on UPS →