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Compare Brunswick Corporation (BC) vs ServiceNow Inc (NOW) Price & Performance

Brunswick CorporationTrade
ServiceNow IncTrade

Price performance (Past 24H)

Key statistics

Brunswick Corporation vs ServiceNow Inc — how do they compare? Brunswick Corporation trades at $81.32 (market cap $5.21B), while ServiceNow Inc trades at $125.61 (market cap $129.11B). The key difference: ServiceNow Inc is far larger — about 24.8× Brunswick Corporation's market cap, and Brunswick Corporation pays a 2.19% dividend while ServiceNow Inc pays none. Which is the better fit depends on your goals.

BCNOW
Market Cap
$5.21B$129.11B
Sector
Consumer CyclicalTechnology
52-Week High
$89.22$192.23
52-Week Low
$58.75$83.00
Enterprise Value
$7.21B$132.90B
Dividend Yield
2.19%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Brunswick Corporation

BC trades at $81.55, up 0.37% with a bullish technical signal. Recent Q2 2026 earnings beat estimates with EPS of $1.56 versus $1.19 expected. The company maintains a dividend of $0.44 per share and has strong analyst support with 22 buy ratings. However, negative net income margin and ROE highlight profitability challenges amid declining revenue trends from $6.8B in 2022 to $5.4B in 2025.

Outlook is cautiously optimistic due to earnings beats and institutional buying, but high P/E of 73.92 and persistent net losses pose valuation and execution risks. The consensus price target of $85.33 suggests modest upside, contingent on reversing profit declines and stabilizing cash flow.

ServiceNow Inc

ServiceNow (NOW) trades at $127.54, up 2.13% with strong technical momentum. The stock shows robust fundamentals with 2025 revenue reaching $13.28B and net income of $1.75B, though valuation ratios remain elevated (P/E 78.05). Recent earnings performance has been mixed with Q2 2026 beating expectations but Q1 missing. Technical indicators show bullish moving averages but overbought RSI signals. The company maintains strong analyst support with 87% buy ratings and a $138.26 consensus target.

ServiceNow presents a compelling growth story with AI-driven expansion opportunities, though premium valuation requires careful risk assessment. Key risks include competitive pressures in enterprise software and execution challenges in maintaining high growth rates. The stock's current technical overbought condition suggests potential near-term consolidation before further upside potential toward analyst targets.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Brunswick Corporation

Brunswick Corp is the leader in several recreational sectors. The firm is the leading boat manufacturer, and its brands include Mercury and Mariner outboard engines

Read more on BC

About ServiceNow Inc

ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).

Read more on NOW