Brunswick Corporation vs Flux Power Holdings Inc — how do they compare? Brunswick Corporation trades at $79.62 (market cap $5.04B), while Flux Power Holdings Inc trades at $0.71 (market cap $15.57M). The key difference: Brunswick Corporation is far larger — about 323.7× Flux Power Holdings Inc's market cap, and Brunswick Corporation pays a 2.27% dividend while Flux Power Holdings Inc pays none. Which is the better fit depends on your goals.
| BC | FLUX | |
|---|---|---|
Market Cap | $5.04B | $15.57M |
Sector | Consumer Cyclical | Utilities |
52-Week High | $89.22 | $6.66 |
52-Week Low | $56.64 | $0.72 |
Enterprise Value | $7.20B | $21.74M |
Dividend Yield | 2.27% | — |
Signals from Pluang's Aura AI — not financial advice
BC's stock trades at $76.95, down 1.22% on the day, with a bearish technical signal and support near $76. The company reported a net loss of $137.30 million in 2025 despite revenue of $5.36 billion, though recent earnings beat expectations. Analyst consensus is strongly bullish with a $86.40 price target, and the company continues expanding its Freedom Boat Club business.
The outlook is mixed: strong analyst support and operational cash flow of $562.10 million in 2025 provide upside potential, but negative profit margins and high P/E of 73.92 pose valuation risks. Investors face headwinds from profitability challenges despite positive sentiment from Wall Street.
FLUX trades at $0.7304, down 5.94% in the last session, with a bearish technical signal from moving averages. The company reported mixed quarterly results, missing Q3 2026 EPS estimates but beating in Q4 2025. Revenue declined from $66M in 2025 to $51M in 2026, with negative net income margins persisting. Recent developments include the launch of SkyEMS 3.0 AI-powered fleet management software and new executive appointments aimed at growth acceleration.
Despite unanimous analyst buy ratings, FLUX faces significant profitability challenges with negative ROE and ROA. The stock's primary investment opportunity lies in its clean energy technology positioning and strong analyst support, but risks include ongoing losses, revenue contraction, and competitive pressures in the energy storage market that could limit near-term upside potential.
Trailing returns across standard periods
Brunswick Corp is the leader in several recreational sectors. The firm is the leading boat manufacturer, and its brands include Mercury and Mariner outboard engines
Read more on BC →Flux Power designs and manufactures lithium-ion battery packs for industrial vehicles. Its sustainable energy solutions power material handling equipment like forklifts and airport ground support vehicles.
Read more on FLUX →