Compare Bath & Body Works Inc (BBWI) vs Alphabet Inc Class A (GOOGL) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Bath & Body Works Inc vs Alphabet Inc Class A — how do they compare? Bath & Body Works Inc trades at $19.4 (market cap $4.04B), while Alphabet Inc Class A trades at $358.23 (market cap $4.37T). The key difference: Alphabet Inc Class A is far larger — about 1081.7× Bath & Body Works Inc's market cap, and Bath & Body Works Inc pays the higher dividend (3.99%). Which is the better fit depends on your goals.
| BBWI | GOOGL | |
|---|---|---|
Market Cap | $4.04B | $4.37T |
Sector | Consumer Cyclical | Media |
52-Week High | $33.11 | $402.62 |
52-Week Low | $14.85 | $182.00 |
Enterprise Value | $7.93B | $4.34T |
Dividend Yield | 3.99% | 0.24% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
BBWI trades at $20.42, up 0.44% today, with a bearish technical signal but attractive valuation metrics including a P/E of 5.8 and P/S of 0.58. Recent earnings show mixed quarterly beats, with Q1 2026 exceeding expectations. The company maintains solid profitability with a 10.03% net income margin and positive cash flow trends projected for 2026. Strategic initiatives include a new Ulta Beauty partnership and international expansion to drive growth amid declining revenue trends.
Outlook: BBWI presents a value opportunity with deep valuation discounts and operational strengths, though persistent revenue declines and high debt pose risks. Analyst consensus is cautiously optimistic with a $22 price target, suggesting modest upside potential if turnaround efforts gain traction against competitive and macroeconomic headwinds.
Alphabet (GOOGL) trades at $352.51, down 1.31% with a bearish technical signal. The stock shows strong fundamentals with revenue growth from $350B in 2024 to $402.8B in 2025 and net income margin expanding to 32.8%. Recent earnings beats and a 27.42 P/E ratio indicate solid valuation. Technical analysis shows support at $345 with resistance at $354. Analyst consensus remains strongly bullish with 85% buy ratings and a $431.78 price target.
GOOGL presents a compelling long-term opportunity driven by AI leadership and consistent earnings growth, though near-term technical weakness and regulatory risks require monitoring. The company's strong cash flow generation and dominant market position support upside potential, while competition and market volatility pose challenges for short-term performance.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Bath & Body Works Inc
Bath & Body Works is a specialty home fragrance and fragrant body care retailer operating under the Bath & Body Works, C.O. Bigelow, and White Barn brands. The company generates most of its business in North America, with less than 5% of sales from international markets in fiscal 2021. For fiscal 2021, 72% of sales stemmed from the brick-and-mortar network (which is composed of more than 1,700 retail stores), up from 65% in 2020, as consumer shopping patterns began to return to normal. Future growth is expected from store reformatting, digital and international channels, as well as new category expansion.
Read more on BBWI →About Alphabet Inc Class A
Alphabet, the parent company of Google, earns nearly 90% of its revenue from Google services, mainly through advertising. Other revenue comes from subscriptions (YouTube TV, YouTube Music), platform sales (Play Store purchases), and devices (Pixel, Chromebooks, Chromecast). Google Cloud contributes around 10%, while investments in self-driving cars (Waymo), health (Verily), and internet access (Google Fiber) make up the rest.
Read more on GOOGL →
