Compare BlackBerry Limited (BB) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
BlackBerry Limited vs Yum! Brands, Inc. — how do they compare? BlackBerry Limited trades at $9.06 (market cap $5.18B), while Yum! Brands, Inc. trades at $145.4 (market cap $39.66B). The key difference: Yum! Brands, Inc. is far larger — about 7.7× BlackBerry Limited's market cap, and Yum! Brands, Inc. pays a 2.06% dividend while BlackBerry Limited pays none. Which is the better fit depends on your goals.
| BB | YUM | |
|---|---|---|
Market Cap | $5.18B | $39.66B |
Sector | Technology | Consumer Cyclical |
52-Week High | $12.81 | $168.16 |
52-Week Low | $3.15 | $138.21 |
Enterprise Value | $5.05B | $51.26B |
Dividend Yield | — | 2.06% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
BlackBerry (BB) trades at $8.98, up 2.28% today, with a bullish technical signal from moving averages but mixed oscillators. Recent earnings beats and a positive 2026 net income forecast of $60M signal a turnaround, though 2025 saw a net loss of $79M. The stock's valuation remains elevated with a P/E of 89.8 and P/S of 9.22. News highlights growth in QNX and secure communications, with the stock gaining 125% year-to-date as of August 2026, though it has pulled back 35% from its peak.
The outlook hinges on execution of growth in QNX and secure communications, with FY2027 guidance suggesting 11% revenue growth and 20% adjusted EBITDA margin expansion. Risks include premium valuation, cyclical industry exposure, and reliance on long-dated QNX royalties. Analyst consensus is cautious with 85.7% hold ratings, but a $10.50 price target implies potential upside if operational improvements materialize.
YUM trades at $150.76, down 0.95% on the day, amid a bearish technical signal and recent sales headwinds from a parasite outbreak affecting Taco Bell. The company reported Q2 2026 EPS of $1.62, beating estimates, and completed the $1.2 billion sale of Pizza Hut China. Revenue growth is steady, with 2025 revenue at $8.21 billion and net income margin of 25.4%, though debt remains elevated. Analyst consensus is a Buy with a $174.60 price target, but legal investigations and food safety concerns present near-term risks.
The outlook is mixed: strong digital growth and portfolio streamlining offer upside, but the stock faces pressure from the cyclospora outbreak's impact on sales and ongoing fraud probes. Investors should weigh solid fundamentals against sentiment-driven volatility and high leverage.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About BlackBerry Limited
BlackBerry Limited provides intelligent security software solutions. The Company offers artificial intelligence and machine learning for cybersecurity, safety, and data privacy solutions, as well as endpoint security and management, encryption, and embedded systems. BlackBerry serves governments and enterprise sectors worldwide.
Read more on BB →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
