BlackBerry Limited vs Nike Inc — how do they compare? BlackBerry Limited trades at $11.1 (market cap $6.39B), while Nike Inc trades at $42.96 (market cap $63.47B). The key difference: Nike Inc is far larger — about 9.9× BlackBerry Limited's market cap, and Nike Inc pays a 3.83% dividend while BlackBerry Limited pays none. Which is the better fit depends on your goals.
| BB | NKE | |
|---|---|---|
Market Cap | $6.39B | $63.47B |
Sector | Technology | Consumer Cyclical |
52-Week High | $12.81 | $79.24 |
52-Week Low | $3.15 | $40.75 |
Enterprise Value | $6.26B | $65.48B |
Volume | — | 8,887,180 |
Dividend Yield | — | 3.83% |
Signals from Pluang's Aura AI — not financial advice
BlackBerry (BB) trades at $10.71, down 2.37% today, with a bullish technical signal from moving averages and RSI near oversold levels. Recent Q1 2026 earnings beat expectations with EPS of $0.06 versus $0.05 expected, driven by QNX software growth. Revenue for 2025 was $534.90M with a net loss of $79M, but 2026 projects a return to profitability. Positive news highlights QNX expansion into robotics and industrial automation.
Outlook is cautiously optimistic as the company's turnaround gains traction, but high valuation ratios (P/E 107.1) and mixed analyst sentiment (14% buy, 86% hold) suggest execution risks remain. Key opportunities include QNX's market penetration, while risks involve competitive pressures and achieving sustained profitability.
Nike (NKE) trades at $43.76, down 1.37% on the day, with a bullish technical signal from moving averages and neutral oscillators. The company reported revenue of $46.31B for 2025 with a net income margin of 6.7%, though earnings have beaten expectations in recent quarters. Analysts maintain a consensus buy rating with a $50.80 price target, suggesting potential upside from current levels.
Nike's outlook is supported by strong brand equity and consistent earnings beats, but faces headwinds from softer demand in China and margin pressure. The stock presents a value opportunity with a P/E of 20.41 below historical averages, though execution risks in the turnaround strategy remain key for investor confidence.
Trailing returns across standard periods
Latest headlines on both assets
BlackBerry Limited provides intelligent security software solutions. The Company offers artificial intelligence and machine learning for cybersecurity, safety, and data privacy solutions, as well as endpoint security and management, encryption, and embedded systems. BlackBerry serves governments and enterprise sectors worldwide.
Read more on BB →NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →