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Compare BlackBerry Limited (BB) vs Diageo plc (DEO) Price & Performance

BlackBerry LimitedTrade
Diageo plcTrade

Price performance (Past 24H)

Key statistics

BlackBerry Limited vs Diageo plc — how do they compare? BlackBerry Limited trades at $9.01 (market cap $5.18B), while Diageo plc trades at $94.95 (market cap $53.75B). The key difference: Diageo plc is far larger — about 10.4× BlackBerry Limited's market cap, and Diageo plc pays a 3.42% dividend while BlackBerry Limited pays none. Which is the better fit depends on your goals.

BBDEO
Market Cap
$5.18B$53.75B
Sector
TechnologyTechnology
52-Week High
$12.81$115.33
52-Week Low
$3.15$72.47
Enterprise Value
$5.05B$73.25B
Dividend Yield
3.42%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

BlackBerry Limited

BlackBerry (BB) trades at $8.98, up 2.28% today, with a bullish technical signal from moving averages but mixed oscillators. Recent earnings beats and a positive 2026 net income forecast of $60M signal a turnaround, though 2025 saw a net loss of $79M. The stock's valuation remains elevated with a P/E of 89.8 and P/S of 9.22. News highlights growth in QNX and secure communications, with the stock gaining 125% year-to-date as of August 2026, though it has pulled back 35% from its peak.

The outlook hinges on execution of growth in QNX and secure communications, with FY2027 guidance suggesting 11% revenue growth and 20% adjusted EBITDA margin expansion. Risks include premium valuation, cyclical industry exposure, and reliance on long-dated QNX royalties. Analyst consensus is cautious with 85.7% hold ratings, but a $10.50 price target implies potential upside if operational improvements materialize.

Diageo plc

Diageo (DEO) trades at $96.35, up 3.83% with bullish technical signals from moving averages. The company reported mixed FY2026 results with a 2% organic sales decline but 2% operating profit growth, supported by cost savings. Analyst consensus leans positive with 48.65% buy ratings, though valuation metrics appear elevated with a P/E of 31.16. Recent news highlights a $1 billion cost-cutting plan and strategic focus on spirits and Guinness to drive turnaround.

The outlook is cautiously optimistic with management's restructuring program expected to improve margins and cash flow. Key risks include ongoing weakness in North American markets and competitive pressures. Wall Street sees potential upside with recent target increases, but investors should monitor execution of the turnaround plan amid challenging market conditions.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About BlackBerry Limited

BlackBerry Limited provides intelligent security software solutions. The Company offers artificial intelligence and machine learning for cybersecurity, safety, and data privacy solutions, as well as endpoint security and management, encryption, and embedded systems. BlackBerry serves governments and enterprise sectors worldwide.

Read more on BB

About Diageo plc

Diageo is a global leader in beverage alcohol with an outstanding collection of brands including Johnnie Walker, Smirnoff, and Guinness. It operates a vast portfolio of spirits and beers across more than 180 countries.

Read more on DEO