Axon Enterprise Inc vs Tractor Supply Co — how do they compare? Axon Enterprise Inc trades at $541 (market cap $44.11B), while Tractor Supply Co trades at $30.72 (market cap $16.02B). The key difference: Axon Enterprise Inc is far larger — about 2.8× Tractor Supply Co's market cap, and Tractor Supply Co pays a 3.14% dividend while Axon Enterprise Inc pays none. Which is the better fit depends on your goals.
| AXON | TSCO | |
|---|---|---|
Market Cap | $44.11B | $16.02B |
Sector | Technology | Consumer Cyclical |
52-Week High | $870.97 | $62.65 |
52-Week Low | $345.94 | $29.14 |
Enterprise Value | $45.20B | $22.21B |
Dividend Yield | — | 3.14% |
Signals from Pluang's Aura AI — not financial advice
Axon Enterprise (AXON) trades at $547.03, down 3.32% on the day, with strong analyst support (81% buy ratings) and a consensus price target of $648.67. The stock shows bullish technical signals with support at $539 and resistance at $553. Recent earnings have been mixed with Q3 2025 missing estimates but Q4 2025 and Q1 2026 beating expectations. Revenue growth remains solid with 2026 projections at $3.0B and net profit margin improving to 6.9%.
Axon presents growth potential driven by strong demand for connected devices and software services, though elevated valuation ratios (P/E 220.67) pose risk. Positive sentiment stems from recent upgrades and institutional interest, including notable insider buying. Key risks include execution challenges and competitive pressures in the law enforcement technology sector.
Tractor Supply (TSCO) trades at $30.24, down 0.62% on the day, with a bearish technical signal and mixed earnings history. Recent quarters show two misses, but Q2 2026 expectations are set at $0.85 EPS. The company maintains stable revenue growth, reaching $15.52B in 2025, with a net income margin of 6.91% and a strong ROE of 45.5%. A recent partnership with Instacart aims to expand delivery services for rural customers.
The stock presents a value opportunity with a P/E of 14.9 below industry averages, supported by a 48% analyst buy rating and a $40 consensus price target implying significant upside. Risks include recent earnings volatility, consumer spending pressures, and competitive retail dynamics. The dividend yield of approximately 3.2% adds income appeal for long-term investors.
Trailing returns across standard periods
Latest headlines on both assets
Axon develops technology and weapons for law enforcement and military use. Its ecosystem includes TASER devices, body cameras, and Evidence.com, a cloud-based platform for digital evidence management.
Read more on AXON →Tractor Supply is the largest operator of retail farm and ranch stores in the United States. The company targets recreational farmers and ranchers and has little exposure to commercial and industrial farm operations. Currently, the company operates 2,016 of its namesake banners in 49 states and 178 Petsense stores. Stores are typically located in towns outside of urban areas and in rural communities. In fiscal 2021, revenue consisted primarily of livestock and pet (47%), hardware, tools, and truck (21%), and seasonal gift and toy (21%).
Read more on TSCO →