Aterian Inc vs Build A Bear Workshop Inc — how do they compare? Aterian Inc trades at $1.28 (market cap $12.98M), while Build A Bear Workshop Inc trades at $34.39 (market cap $412.61M). The key difference: Build A Bear Workshop Inc is far larger — about 31.8× Aterian Inc's market cap, and Build A Bear Workshop Inc pays a 2.8% dividend while Aterian Inc pays none. Which is the better fit depends on your goals.
| ATER | BBW | |
|---|---|---|
Market Cap | $12.98M | $412.61M |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $1.39 | $75.85 |
52-Week Low | $0.54 | $29.84 |
Enterprise Value | $13.56M | $512.05M |
Dividend Yield | — | 2.8% |
Signals from Pluang's Aura AI — not financial advice
Aterian (ATER) trades at $1.19, up 3.48% with a bullish technical signal despite negative profitability. Recent earnings beats and a pending asset sale that could return $0.85-$1.14 per share provide near-term catalysts. However, the company shows declining revenue from $221M in 2022 to $69M in 2025, with negative net income margins and cash flow challenges.
The outlook hinges on shareholder approval of the brand portfolio sale, offering potential shareholder returns near current price levels. Investment opportunity exists in the asset sale catalyst, but risks include ongoing operational losses, declining revenue, and negative cash flow. Analyst sentiment is evenly split between Buy and Hold recommendations.
Build-A-Bear Workshop (BBW) trades at $33.62, down 2.32% with a bullish technical signal and strong valuation metrics including a P/E of 7.71 and P/S of 0.81. The company maintains solid profitability with 10.48% net margins and 35.87% ROE, while recent earnings have consistently beaten expectations. CEO transition to Chris Hurt in June 2026 and new product launches support growth initiatives.
BBW presents compelling value with analyst consensus target of $62.50 (86% upside) and 73% buy ratings. Strong fundamentals and debt-free balance sheet support long-term growth, though near-term headwinds include consumer spending pressure and international expansion execution risks.
Trailing returns across standard periods
Latest headlines on both assets
Aterian Inc is a technology-enabled consumer products company. Its product categories include home and kitchen appliances, kitchenware, environmental appliances (dehumidifiers and air conditioners), beauty-related products, and consumer electronics. It has various owned and operated brands include Vremi, Healing Solutions, Xtava, TRUWEO, Spiralize, Pohl+Schmitt, and RIF6. The company generates revenue through the online sales of various consumer products that are sold online.
Read more on ATER →Build-A-Bear is a global retailer specializing in customizable stuffed animals. It offers an interactive make-your-own experience where customers choose, stuff, and dress their furry friends in-store or online.
Read more on BBW →