Price movement over the last 24 hours
ASE Technology Holding Co Ltd vs Nike Inc — how do they compare? ASE Technology Holding Co Ltd trades at $41.78 (market cap $92.88B), while Nike Inc trades at $44.43 (market cap $65.71B). The key difference: ASE Technology Holding Co Ltd is the larger of the two by market cap, and Nike Inc pays the higher dividend (3.7%). Which is the better fit depends on your goals.
| ASX | NKE | |
|---|---|---|
Market Cap | $92.88B | $65.71B |
Sector | Technology | Consumer Cyclical |
52-Week High | $45.12 | $79.24 |
52-Week Low | $9.50 | $40.75 |
Enterprise Value | $97.32B | $67.71B |
Dividend Yield | 0.98% | 3.7% |
Volume | — | 8,887,180 |
Signals from Pluang's Aura AI — not financial advice
ASE Technology Holding (ASX) trades at $42.66, down 1.36% on the day, with a bullish technical signal from moving averages and strong support at $41. The company reported revenue of $645.39B in 2025, with net income of $40.02B and a net margin of 6.95%. Recent earnings beats and a dividend announcement for H2-26 of $0.42 per share highlight operational strength. Analyst sentiment is positive, with 80% recommending Buy, driven by AI-driven packaging demand and LEAP business growth.
Outlook remains favorable due to robust earnings momentum and expanding margins in advanced packaging, though high valuation ratios (P/E of 66.95) and debt levels pose risks. The stock's proximity to its 52-week high suggests limited near-term upside without further catalysts. Key risks include execution challenges in capacity expansion and macroeconomic sensitivity.
Nike (NKE) trades at $44.37, up 3.72% today, with a bearish technical signal but strong profitability metrics including a 22.14% ROE. Recent earnings have consistently beaten estimates, though revenue declined to $46.31B in 2025. The stock faces headwinds from inventory challenges and softer demand in key markets like China, yet maintains a dominant brand position and analyst consensus price target of $50.67.
The outlook hinges on Nike's turnaround strategy stabilizing earnings amid competitive pressures. Investment opportunity lies in brand strength and digital growth, but risks include margin compression and macroeconomic sensitivity. Wall Street sentiment is mixed with 48.57% buy ratings, reflecting cautious optimism for execution.
Trailing returns across standard periods
Latest headlines on both assets
ASE Technology Holding Co Ltd is a semiconductor assembly and testing firm. The company operates in segments: Packaging, Testing, and Electronic Manufacturing Services. Of these, packaging services contribute the most revenue. It involves packaging bare semiconductors into completed semiconductors with improved electrical and thermal characteristics. The Testing Segment includes front-end engineering testing, wafer probing, and final testing services. In the EMS segment, the company designs manufacture and sells electronic components and telecommunication equipment motherboards. The company is based in Taiwan but garners over half its sales from firms in the United States.
Read more on ASX →NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →