Compare Asana Inc. (ASAN) vs SoFi Technologies Inc (SOFI) Price & Performance
Price performance
Price movement over the last 24 hours
Key statistics
Key statistics
Asana Inc. vs SoFi Technologies Inc — how do they compare? Asana Inc. trades at $7.36 (market cap $1.69B), while SoFi Technologies Inc trades at $19.12 (market cap $24.09B). The key difference: SoFi Technologies Inc is far larger — about 14.3× Asana Inc.'s market cap. Which is the better fit depends on your goals.
| ASAN | SOFI | |
|---|---|---|
Market Cap | $1.69B | $24.09B |
Sector | Consumer Cyclical | Financials |
52-Week High | $15.35 | $32.21 |
52-Week Low | $5.46 | $15.15 |
Enterprise Value | $1.51B | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Asana (ASAN) trades at $7.33, down 0.54% with a bullish technical signal from moving averages. The company shows improving fundamentals with revenue growth from $378M in 2022 to $724M in 2025, though net losses persist. Recent Q1 2027 earnings beat expectations at $0.10 per share, and strategic acquisitions like StackAI enhance AI capabilities. Analyst consensus is mixed with 42% buy ratings and a $9.86 price target, representing 35% upside from current levels.
The outlook balances growth potential against profitability challenges. Positive catalysts include FedRAMP authorization for government contracts and AI innovation, but risks stem from intense competition with Microsoft and decelerating revenue growth. Cash flow turned positive in 2025, yet negative margins and high valuation multiples require careful monitoring for sustained improvement.
SoFi Technologies (SOFI) trades at $18.78, up 0.86% on the day, with a bullish technical signal from moving averages and recent earnings beats. Revenue grew to $3.61B in 2025, though net income dipped to $481M. The company expanded its ETF lineup with SFYI and acquired AI investing agent Composer, driving positive media coverage. Support sits at $18, resistance at $19.
Outlook: SoFi's bank charter and digital expansion offer growth, but high P/E (41.73) and volatile cash flows pose risks. Analyst consensus target is $22.43 (17% upside), yet mixed ratings reflect execution concerns. Key risks include interest rate sensitivity and competitive fintech pressure.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Asana Inc.
Asana Inc is a software company. The company provides a platform for work management that helps teams orchestrate work, from daily tasks to cross-functional strategic initiatives. It helps plan marketing campaigns, streamlines processes, manages sales, and manage product launches. Also, the company provides project management and workflow management solutions.
Read more on ASAN →About SoFi Technologies Inc
SoFi is a financial services company that was founded in 2011 and is currently based in San Francisco. Initially known for its student loan refinancing business, the company has expanded its product offerings to include personal loans, credit cards, mortgages, investment accounts, banking services, and financial planning. The company intends to be a one-stop shop for its clients' finances and operates solely through its mobile app and website. Through its acquisition of Galileo in 2020 the company also offers payment and account services for debit cards and digital banking.
Read more on SOFI →
