ARK Next Generation Internet ETF vs ServiceNow Inc — how do they compare? ARK Next Generation Internet ETF trades at $147.5, while ServiceNow Inc trades at $109.32 (market cap $111.08B). The key difference: ARK Next Generation Internet ETF is trading nearer its 52-week high, ServiceNow Inc nearer its low. Which is the better fit depends on your goals.
| ARKW | NOW | |
|---|---|---|
Sector | Sector/Thematic | Technology |
52-Week High | $182.20 | $199.24 |
52-Week Low | $114.45 | $83.00 |
Market Cap | — | $111.08B |
Enterprise Value | — | $108.33B |
Signals from Pluang's Aura AI — not financial advice
ARKW trades at $148.42, down 0.75% with a bullish technical signal from moving averages. The ETF shows neutral momentum oscillators with RSI at 52.51 suggesting balanced buying pressure. Support levels are established at $144 and $142, while resistance sits at $147 and $148. Recent news highlights Cathie Wood's continued focus on innovative technology investments through her ETF strategies.
The ETF's exposure to disruptive innovation themes presents growth potential amid technology sector momentum. Key risks include concentration in high-growth tech stocks and market volatility sensitivity. Institutional interest remains strong given ARK Invest's track record in identifying transformative technologies.
ServiceNow (NOW) trades at $107.71, down 1.04% on the day, with a strong bullish technical signal from moving averages. The company demonstrates robust fundamentals with revenue growing from $7.2B in 2022 to $13.3B in 2025 and a consistent net income margin around 13%. Recent news highlights the company's positioning as an 'AI control tower' and its active participation in major technology conferences.
The outlook is positive with 86% analyst buy ratings and a $138.39 consensus price target, implying ~28% upside. Key opportunities include AI-driven growth and strong cash flow generation, while risks involve high valuation multiples (P/E 64.11) and execution in a competitive enterprise software market.
Trailing returns across standard periods
Latest headlines on both assets
ARKW is an actively managed ETF that invests in next-generation internet technologies. It focuses on cloud computing, AI, e-commerce, and blockchain innovation, with key holdings like Tesla, Advanced Micro Devices, and Roku.
Read more on ARKW →ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management (ITSM), expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service (PaaS).
Read more on NOW →