Compare Amplitude Inc (AMPL) vs Wix.Com Ltd (WIX) Price & Performance
Price performance
Price movement over the last 24 hours
Key statistics
Key statistics
Amplitude Inc vs Wix.Com Ltd — how do they compare? Amplitude Inc trades at $9.21 (market cap $1.22B), while Wix.Com Ltd trades at $50.3 (market cap $2.10B). The key difference: Wix.Com Ltd is the larger of the two by market cap, and Amplitude Inc is trading nearer its 52-week high, Wix.Com Ltd nearer its low. Which is the better fit depends on your goals.
| AMPL | WIX | |
|---|---|---|
Market Cap | $1.22B | $2.10B |
Sector | Technology | Technology |
52-Week High | $13.04 | $184.24 |
52-Week Low | $5.61 | $40.43 |
Enterprise Value | $1.05B | $1.66B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
AMPL trades at $9.18, down 2.13% over the past day, with a bullish technical signal from moving averages but bearish oscillators. Revenue growth is strong, reaching $343.21M in 2025, yet the company remains unprofitable with a net income margin of -25.11%. Analyst consensus is bullish with a $9.25 price target, though recent news includes multiple law firm fraud investigations and a Bank of America downgrade citing profitability concerns.
The outlook hinges on AMPL's ability to translate robust revenue growth into profitability amid competitive pressures. Investment opportunity lies in potential margin expansion and market share gains, but risks include ongoing legal scrutiny, execution challenges, and persistent negative cash flows. The stock's near-term direction will likely be driven by upcoming earnings results and clarity on the fraud allegations.
Wix trades at $50.14, up 1.83% today, with a bearish technical signal despite recent earnings beats in Q3 and Q4 2025. Revenue grew to $1.99B in 2025, but net income margin remains negative at -1.97%. Recent news includes partnerships with Elavon and Microsoft, but multiple law firms are investigating potential securities fraud following a 27% stock drop in May 2026.
Analyst consensus is bullish with a $83.13 price target, but risks include ongoing fraud investigations, volatile cash flows, and negative shareholder equity. The stock faces headwinds from competitive pressures and execution risks despite strong revenue growth and institutional support.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Amplitude Inc
Amplitude Inc is pioneering a new category of software called digital optimization. The company's digital optimization system serves as the command center for businesses to connect digital products to business outcomes.
Read more on AMPL →About Wix.Com Ltd
Wix.com Ltd is a cloud-based development platform provider for millions of registered users worldwide. The company is engaged in web development and management that provides an easy-to-use powerful cloud-based platform of products through a freemium model. Its core products consist of three web editors: the Wix Editor, intended for users with basic technological skills, Wix ADI, intended for novice users and Corvid, intended for more tech-savvy users. The company's web development technology is built based on HTML5 and offers HTML5 compatible capabilities, web design and layout tools, domain hosting, and other marketing and workflow management applications and services. The geographic segments include North America, Europe, Latin America, Asia and others.
Read more on WIX →
