Alcon AG vs Morgan Stanley — how do they compare? Alcon AG trades at $72.52 (market cap $36.44B), while Morgan Stanley trades at $216.35 (market cap $338.09B). The key difference: Morgan Stanley is far larger — about 9.3× Alcon AG's market cap, and Morgan Stanley pays the higher dividend (2.14%). Which is the better fit depends on your goals.
| ALC | MS | |
|---|---|---|
Market Cap | $36.44B | $338.09B |
Sector | Health | Financials |
52-Week High | $90.12 | $228.42 |
52-Week Low | $62.02 | $144.04 |
Enterprise Value | $40.28B | — |
Dividend Yield | 0.48% | 2.14% |
Signals from Pluang's Aura AI — not financial advice
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Morgan Stanley (MS) trades at $215.27, down 0.46% on the day, with a neutral technical signal. The stock shows strong fundamentals, with revenue growing from $50.2B in 2022 to $66.0B in 2025 and net income margin expanding to 27.59%. Recent earnings beats and the selection to lead the Anthropic IPO highlight operational strength. The consensus analyst price target is $239.58, implying potential upside.
The outlook is positive, supported by earnings momentum and strategic initiatives like AI integration in wealth management. Key risks include volatile cash flows from operations and high leverage, with debt-to-asset ratio rising to 26.1 in 2025. Analyst sentiment is bullish, with 55.77% recommending Buy.
Trailing returns across standard periods
Latest headlines on both assets
Alcon, headquartered in Fort Worth, Texas, is the global eyecare leader with a diverse portfolio in ophthalmology including contact lenses, eye drops, surgical equipment, and related surgical products. Novartis purchased Alcon from Nestle in 2010 and, following nine years as a Novartis subsidiary, the company was spun off as a public company in April 2019. The company reports five distinct segments: implantables (16% of revenue), consumables (31%), equipment (9%), contact lenses (27%), and ocular health (17%). The company is geographically diversified, with only about 40% of revenue from the U.S. market, and the firm has a strong presence in the European Union and Japan.
Read more on ALC →Morgan Stanley is a global investment bank whose history, through its legacy firms, can be traced back to 1924. The company has institutional securities, wealth management, and investment management segments. The company had about $5 trillion of client assets as well as over 70,000 employees at the end of 2021. Approximately 50% of the company's net revenue is from its institutional securities business, with the remainder coming from wealth and investment management. The company derives about 30% of its total revenue outside the Americas.
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