Compare Affirm Holdings Inc (AFRM) vs Plby Group Inc (PLBY) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Affirm Holdings Inc vs Plby Group Inc — how do they compare? Affirm Holdings Inc trades at $77.12 (market cap $25.30B), while Plby Group Inc trades at $1.33 (market cap $139.87M). The key difference: Affirm Holdings Inc is far larger — about 180.9× Plby Group Inc's market cap, and Affirm Holdings Inc is trading nearer its 52-week high, Plby Group Inc nearer its low. Which is the better fit depends on your goals.
| AFRM | PLBY | |
|---|---|---|
Market Cap | $25.30B | $139.87M |
Sector | Financials | Consumer Cyclical |
52-Week High | $92.18 | $2.71 |
52-Week Low | $42.53 | $1.11 |
Enterprise Value | $31.91B | $287.68M |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
AFRM trades at $75.25, down 1.74% on the day, with a bullish technical signal supported by moving averages. The company reported strong revenue growth to $3.22B in 2025, turning profitable with net income of $52.19M, and has beaten EPS estimates in recent quarters. Positive sentiment is driven by analyst optimism and expanding merchant partnerships.
Outlook remains favorable with a consensus price target of $96.00, indicating 28% upside. Risks include high valuation multiples (P/E 68.41) and sensitivity to interest rate changes. Continued execution on growth and profitability will be key for stock performance.
PLBY trades at $1.22, up 5.17% today, amid a bearish technical signal with moving averages indicating selling pressure. The company reported Q2 2026 revenue growth and positive operating cash flow, with a net income margin improving to -6.21% in 2026 from -10.48% in 2025. Recent developments include inclusion in the Russell 2000 index and a share repurchase program, while debt-to-asset ratio remains elevated at 59.52% as of 2025.
The outlook is mixed: analyst consensus is 75% buy with potential from brand licensing growth, but high debt and persistent net losses pose risks. Investors should weigh the improving EBITDA trend against negative equity and competitive pressures in the leisure sector.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Affirm Holdings Inc
Affirm Holdings Inc offers a platform for digital and mobile first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks, and through virtual card networks among others. Geographically, it generates a major share of its revenue from the United States.
Read more on AFRM →About Plby Group Inc
PLBY Group Inc is a pleasure and leisure company. The company's segment includes Licensing, Direct-to-Consumer, and Digital Subscriptions and Content. It generates maximum revenue from the Direct-to-Consumer segment. Direct-to-Consumer operations include consumer products sold through third-party retailers or online direct-to-customer. Geographically, it derives a majority of revenue from the United States.
Read more on PLBY →
