Affirm Holdings Inc vs Home Depot Inc — how do they compare? Affirm Holdings Inc trades at $76.67 (market cap $25.30B), while Home Depot Inc trades at $354.05 (market cap $349.77B). The key difference: Home Depot Inc is far larger — about 13.8× Affirm Holdings Inc's market cap, and Home Depot Inc pays a 2.66% dividend while Affirm Holdings Inc pays none. Which is the better fit depends on your goals.
| AFRM | HD | |
|---|---|---|
Market Cap | $25.30B | $349.77B |
Sector | Financials | Consumer Cyclical |
52-Week High | $92.18 | $423.42 |
52-Week Low | $42.53 | $297.51 |
Enterprise Value | $31.91B | $411.32B |
Dividend Yield | — | 2.66% |
Signals from Pluang's Aura AI — not financial advice
AFRM trades at $75.25, down 1.74% on the day, with a bullish technical signal supported by moving averages. The company reported strong revenue growth to $3.22B in 2025, turning profitable with net income of $52.19M, and has beaten EPS estimates in recent quarters. Positive sentiment is driven by analyst optimism and expanding merchant partnerships.
Outlook remains favorable with a consensus price target of $96.00, indicating 28% upside. Risks include high valuation multiples (P/E 68.41) and sensitivity to interest rate changes. Continued execution on growth and profitability will be key for stock performance.
Home Depot (HD) trades at $354.48, down 0.32% recently, with a bullish technical signal and strong institutional support. The stock shows robust fundamentals with a P/E of 24.91 and net income margin of 8.41%, though earnings have been mixed with a Q3 2025 miss. Revenue growth is steady, reaching $159.51B in 2025, while cash flow trends indicate significant investing activity. Recent news highlights institutional buying and selling shifts, with analysts maintaining a buy consensus.
The outlook for HD is positive, supported by analyst optimism and a price target of $368.75, offering potential upside. Risks include weakening big-ticket demand and margin pressures from investments, but Pro segment growth and housing tailwinds provide resilience. Investors should weigh these factors against current valuation metrics.
Trailing returns across standard periods
Latest headlines on both assets
Affirm Holdings Inc offers a platform for digital and mobile first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks, and through virtual card networks among others. Geographically, it generates a major share of its revenue from the United States.
Read more on AFRM →Home Depot is the world's largest home improvement specialty retailer, operating more than 2,300 warehouse-format stores offering more than 30,000 products in store and 1 million products online in the United States, Canada, and Mexico. Its stores offer numerous building materials, home improvement products, lawn and garden products, and decor products and provide various services, including home improvement installation services and tool and equipment rentals. The acquisition of distributor Interline Brands in 2015 allowed Home Depot to enter the maintenance, repair, and operations business, which has been expanded through the tie-up with HD Supply (2020). The addition of the Company Store brought textile exposure to Home Depot's lineup.
Read more on HD →