Price movement over the last 24 hours
Affirm Holdings Inc vs Amplitude Inc — how do they compare? Affirm Holdings Inc trades at $80.31 (market cap $28.00B), while Amplitude Inc trades at $8.91 (market cap $1.21B). The key difference: Affirm Holdings Inc is far larger — about 23.1× Amplitude Inc's market cap, and Affirm Holdings Inc is trading nearer its 52-week high, Amplitude Inc nearer its low. Which is the better fit depends on your goals.
| AFRM | AMPL | |
|---|---|---|
Market Cap | $28.00B | $1.21B |
Sector | Financials | Technology |
52-Week High | $92.18 | $13.29 |
52-Week Low | $42.53 | $5.61 |
Enterprise Value | $34.61B | $1.04B |
Signals from Pluang's Aura AI — not financial advice
AFRM trades at $83.62, down 1.14% on the day, with a bullish technical outlook supported by moving averages and a golden cross pattern. The company reported strong revenue growth, reaching $3.22 billion in 2025, and has consistently beaten earnings expectations in recent quarters. Recent partnerships with Bed Bath & Beyond and Backcountry expand its merchant network, driving transaction volume growth.
The outlook remains positive with analyst consensus favoring a buy rating and a $89 price target, though high valuation multiples and overbought RSI levels pose near-term risks. Earnings growth and BNPL market expansion are key catalysts, while credit losses and competition represent ongoing challenges for shareholders.
Amplitude (AMPL) trades at $9.16, up 3.62% on the day, with a bullish technical signal from moving averages. Revenue growth is solid at $343M in 2025, but net losses persist at -$89M. Analyst consensus is 66.7% buy with a $9.00 target. Recent news highlights improving fundamentals but also legal investigations.
The outlook is mixed: strong revenue growth and analyst support offer upside, but profitability challenges and legal risks pose headwinds. Investors should weigh the bullish technicals and growth potential against ongoing losses and regulatory scrutiny for balanced risk-reward assessment.
Trailing returns across standard periods
Latest headlines on both assets
Affirm Holdings Inc offers a platform for digital and mobile first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks, and through virtual card networks among others. Geographically, it generates a major share of its revenue from the United States.
Read more on AFRM →Amplitude Inc is pioneering a new category of software called digital optimization. The company's digital optimization system serves as the command center for businesses to connect digital products to business outcomes.
Read more on AMPL →