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Compare American Electric Power Company Inc (AEP) vs Brunswick Corporation (BC) Price & Performance

American Electric Power Company Inc
Brunswick Corporation

Price performance

Price movement over the last 24 hours

Key statistics

American Electric Power Company Inc vs Brunswick Corporation — how do they compare? American Electric Power Company Inc trades at $137.28 (market cap $74.83B), while Brunswick Corporation trades at $75.36 (market cap $5.02B). The key difference: American Electric Power Company Inc is far larger — about 14.9× Brunswick Corporation's market cap, and American Electric Power Company Inc pays the higher dividend (2.76%). Which is the better fit depends on your goals.

AEPBC
Market Cap
$74.83B$5.02B
Sector
UtilitiesConsumer Cyclical
52-Week High
$138.69$89.22
52-Week Low
$103.96$56.64
Enterprise Value
$126.09B$7.19B
Dividend Yield
2.76%2.28%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

American Electric Power Company Inc

AEP trades at $137.53, down 0.71% on the day, with strong analyst support (64% buy ratings) and a $142.82 consensus price target. The stock shows bullish technical momentum with recent earnings beats and robust revenue growth, climbing from $19.7B in 2024 to $21.9B in 2025. AEP benefits from AI-driven electricity demand and a $78B capital plan for grid expansion.

Outlook remains positive given AEP's strategic positioning in energy infrastructure, though risks include high capital expenditures and debt levels. The current valuation at 20.12x P/E appears reasonable for a utility with stable earnings growth and dividend payments, supporting a constructive view for long-term investors.

Brunswick Corporation

BC trades at $77.33, down 2.23% today, with a bearish technical signal and mixed earnings history. Revenue declined to $5.36B in 2025 with a net loss of $137.30M, though recent quarters beat expectations. The company maintains strong analyst support with a $86.40 consensus target and announced a $0.44 dividend for H1-26. Cash flow improved to a near-neutral -$11M in 2025 from deeper losses in prior years.

Outlook is cautious due to profitability challenges and high P/E of 73.92, but expansion news like Freedom Boat Club's 450th location offers growth potential. Risks include sustained negative margins and debt levels, while institutional buy ratings suggest confidence in a turnaround if execution improves.

Returns comparison

Trailing returns across standard periods

About American Electric Power Company Inc

American Electric Power is one of the largest regulated utilities in the United States, providing electricity generation, transmission, and distribution to more than 5 million customers in 11 states. About 43% of AEP's of capacity is coal, with the remainder from a mix of natural gas (27%), renewable energy and hydro (19%), nuclear (7%), and demand response (4%). Vertically integrated utilities, transmission and distribution, and generation and marketing support earnings.

Read more on AEP

About Brunswick Corporation

Brunswick Corp is the leader in several recreational sectors. The firm is the leading boat manufacturer, and its brands include Mercury and Mariner outboard engines

Read more on BC