Compare ADT Inc (ADT) vs Prudential PLC (PUK) Price & Performance
Price performance
Price movement over the last 24 hours
Key statistics
Key statistics
ADT Inc vs Prudential PLC — how do they compare? ADT Inc trades at $6.73 (market cap $5.07B), while Prudential PLC trades at $27.33 (market cap $33.92B). The key difference: Prudential PLC is far larger — about 6.7× ADT Inc's market cap, and ADT Inc pays the higher dividend (3.18%). Which is the better fit depends on your goals.
| ADT | PUK | |
|---|---|---|
Market Cap | $5.07B | $33.92B |
Sector | Industrials | Financials |
52-Week High | $8.85 | $33.61 |
52-Week Low | $6.30 | $24.65 |
Enterprise Value | $12.62B | $35.36B |
Dividend Yield | 3.18% | 1.92% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
ADT trades at $6.91, up 1.17% today, with a bullish technical signal and consistent earnings beats. The company shows strong profitability with an 80.82% gross margin and 12.14% net margin, supported by positive news including recent industry awards and board participation in the Connectivity Standards Alliance. Cash flow from operations remains robust at $1.88 billion for 2025, though net cash flow was slightly negative.
Outlook is positive with analyst consensus leaning buy (47% buy ratings), but risks include high long-term debt of $7.51 billion and competitive pressures in home security. Revenue growth is stable, and valuation metrics like P/E of 8.88 suggest potential undervaluation, making it attractive for value-oriented investors mindful of leverage.
Prudential PLC (PUK) trades at $27.65, up 0.33% today, with a bullish technical outlook and strong fundamentals including a 14.52% net income margin and 21.15% ROE. Recent earnings beat expectations in Q2 and Q4 2025, though Q4 2024 missed. The company shows robust cash flow growth, with operating cash flow reaching $3.61B in 2024, and strategic moves like the Bharti Life Insurance acquisition signal expansion intent. Analyst consensus is mixed but leans positive with 50% buy ratings.
The stock presents a value opportunity with a low P/E of 9.16, but faces risks from regulatory challenges in Japan and market volatility. Upside potential is supported by earnings growth and institutional confidence, though investors should monitor Japan's sales suspension impact and competitive pressures in insurance markets.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About ADT Inc
ADT Inc is a provider of monitored security, interactive home and business automation, and related monitoring services in the United States and Canada. ADT offers residential, commercial, and multi-site customers a comprehensive set of burglary, video, access control, fire and smoke alarm, and medical alert solutions. It provides interactive home and business automation solutions designed to control access, react to movement, and sense carbon monoxide, flooding, changes in temperature or other environmental conditions, as well as address personal emergencies, such as injuries and medical emergencies. In addition, it offers professional monitoring of third-party devices through ADT Canopy platform. The product brands of the company are ADT and ADT Pulse, and Protection One brand.
Read more on ADT →About Prudential PLC
Prudential is an Asia and Africa health and life insurance business and is focused on long-term savings. The business is increasingly focusing on digital offerings and creating strong brand equity and relationships with customers of its products through these.
Read more on PUK →
