Price movement over the last 24 hours
ADT Inc vs Asana Inc. — how do they compare? ADT Inc trades at $6.74 (market cap $5.07B), while Asana Inc. trades at $7.13 (market cap $1.73B). The key difference: ADT Inc is far larger — about 2.9× Asana Inc.'s market cap, and ADT Inc pays a 3.18% dividend while Asana Inc. pays none. Which is the better fit depends on your goals.
| ADT | ASAN | |
|---|---|---|
Market Cap | $5.07B | $1.73B |
Sector | Industrials | Consumer Cyclical |
52-Week High | $8.85 | $15.35 |
52-Week Low | $6.30 | $5.46 |
Enterprise Value | $12.62B | $1.55B |
Dividend Yield | 3.18% | — |
Signals from Pluang's Aura AI — not financial advice
ADT trades at $6.91, up 1.17% today, with a bullish technical signal and consistent earnings beats. The company shows strong profitability with an 80.82% gross margin and 12.14% net margin, supported by positive news including recent industry awards and board participation in the Connectivity Standards Alliance. Cash flow from operations remains robust at $1.88 billion for 2025, though net cash flow was slightly negative.
Outlook is positive with analyst consensus leaning buy (47% buy ratings), but risks include high long-term debt of $7.51 billion and competitive pressures in home security. Revenue growth is stable, and valuation metrics like P/E of 8.88 suggest potential undervaluation, making it attractive for value-oriented investors mindful of leverage.
Asana (ASAN) trades at $7.49, up 2.04% with bullish technical momentum and consistent earnings beats. The company shows strong revenue growth from $378M in 2022 to $724M in 2025, though profitability remains negative with a -20.21% net margin. Recent developments include the StackAI acquisition and FedRAMP authorization, positioning Asana in the AI workflow automation space. Analyst consensus is mixed with a $9.86 price target representing 32% upside potential from current levels.
The outlook balances growth potential against persistent losses. Revenue expansion and AI integration offer upside, but negative margins and cash flow volatility present significant execution risks. With the stock trading near analyst targets and mixed institutional sentiment, investors face a high-risk, high-reward scenario requiring careful monitoring of profitability improvements.
Trailing returns across standard periods
ADT Inc is a provider of monitored security, interactive home and business automation, and related monitoring services in the United States and Canada. ADT offers residential, commercial, and multi-site customers a comprehensive set of burglary, video, access control, fire and smoke alarm, and medical alert solutions. It provides interactive home and business automation solutions designed to control access, react to movement, and sense carbon monoxide, flooding, changes in temperature or other environmental conditions, as well as address personal emergencies, such as injuries and medical emergencies. In addition, it offers professional monitoring of third-party devices through ADT Canopy platform. The product brands of the company are ADT and ADT Pulse, and Protection One brand.
Read more on ADT →Asana Inc is a software company. The company provides a platform for work management that helps teams orchestrate work, from daily tasks to cross-functional strategic initiatives. It helps plan marketing campaigns, streamlines processes, manages sales, and manage product launches. Also, the company provides project management and workflow management solutions.
Read more on ASAN →