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Compare Automatic Data Processing Inc (ADP) vs Trade Desk Inc (TTD) Price & Performance

Automatic Data Processing IncTrade
Trade Desk IncTrade

Price performance (Past 24H)

Key statistics

Automatic Data Processing Inc vs Trade Desk Inc — how do they compare? Automatic Data Processing Inc trades at $272 (market cap $108.72B), while Trade Desk Inc trades at $13.52 (market cap $6.29B). The key difference: Automatic Data Processing Inc is far larger — about 17.3× Trade Desk Inc's market cap, and Automatic Data Processing Inc pays a 2.48% dividend while Trade Desk Inc pays none. Which is the better fit depends on your goals.

ADPTTD
Market Cap
$108.72B$6.29B
Sector
IndustrialsTechnology
52-Week High
$309.03$55.36
52-Week Low
$188.79$13.39
Enterprise Value
$109.76B$5.24B
Dividend Yield
2.48%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Automatic Data Processing Inc

ADP trades at $271.32, down 0.8% for the day, with strong technical momentum showing bullish moving averages and key support at $269. The company demonstrates robust fundamentals with consistent earnings beats, 20.11% net margins, and 72.24% ROE. Recent Q4 2026 results showed 7% revenue growth and 17% EPS growth, driving positive analyst sentiment despite elevated valuation multiples.

Outlook remains positive with a $280.50 consensus price target offering 3.4% upside potential. Key opportunities include margin expansion and dividend stability, while risks center on high valuation sensitivity and labor market volatility affecting ADP's payroll processing business. The stock presents a quality growth opportunity with disciplined risk management required.

Trade Desk Inc

The Trade Desk (TTD) is trading at $13.80, down 21.9% in 24 hours and near 7-year lows following disappointing Q2 earnings. Revenue grew just 3% to $715 million, missing guidance, while Q3 guidance projects a 12% decline. Technical indicators show bearish momentum with support at $13 and resistance at $15. Despite strong profitability metrics including 76.9% gross margins, recent execution gaps and advertiser pressure have triggered multiple analyst downgrades.

The outlook remains challenging with near-term revenue headwinds and competitive pressures. While valuation appears reasonable at 16.4x P/E, the stock faces significant execution risks and sentiment deterioration. Recovery depends on stabilizing advertiser relationships and reversing recent market share losses in the ad-tech sector.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Automatic Data Processing Inc

ADP is a provider of payroll and human capital management solutions servicing the full scope of businesses from micro to global enterprises. ADP was established in 1949 and serves over 990,000 clients primarily in the United States. ADP's employer services segment offers payroll, HCM solutions, HR outsourcing, insurance and retirement services. The smaller but faster-growing PEO segment provides HR outsourcing solutions to small and midsize businesses through a co-employment model.

Read more on ADP

About Trade Desk Inc

The Trade Desk Inc is engaged in providing a technology platform for ad buyers. Through its cloud-based platform ad buyers can create, manage, and optimize data-driven digital advertising campaigns across ad formats and channels, including display, video, audio, in-app, native and social, on a multitude of devices. Its products include Data Management Platform, Cross-Device Targeting, Video Advertising, Mobile Advertising, and others.

Read more on TTD