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WPP shares drop 4.5% after Goldman Sachs issues 'sell' rating citing growth challenges.

Market News
03 Jun 2026
Proactive Investors
View Source
Bearish
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WPP PLC shares fell 4.5% following Goldman Sachs' initiation of coverage with a 'sell' rating and a 240p price target, below the recent closing price of 278p. Goldman Sachs expressed skepticism about WPP's ability to restore organic growth soon, highlighting structural challenges and a weak free cash flow outlook. The bank noted that while asset sales might boost the stock, they could also reduce earnings, and forecast free cash flow to be significantly lower than past years. This bearish view contrasts with Goldman's positive ratings on WPP's rivals, Publicis and Omnicom, which are expected to benefit from growth and efficiency improvements.

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