Wayfair reports Q1 revenue up 7.4% to $2.9B with improved profitability and 21.4M active customers

Wayfair Inc. posted Q1 2026 net revenue of $2.9 billion, a 7.4% increase year-over-year, driven by strong U.S. and international sales. The company reported a gross profit of $880 million and a non-GAAP adjusted EBITDA of $151 million, marking its best Q1 EBITDA margin in five years at 5.2%. Active customers grew to 21.4 million, with increased revenue per customer and order volume. Despite a net loss of $105 million, Wayfair's CEO highlighted the company's market outperformance and strategic focus on growth and profitability. The company plans to leverage its scale and technology investments to continue gaining market share.