
22nd Century Group, led by CEO Larry Firestone, is focusing on expanding its VLN® low-nicotine cigarette product in 2026 to help smokers reduce nicotine addiction. The VLN® cigarette, authorized by the FDA, contains 95% less nicotine and is scientifically proven to aid smokers in smoking less. The company plans to increase retail distribution, enhance marketing efforts, and build a diversified low-nicotine product portfolio to capture a growing market of smokers seeking healthier alternatives. This strategy aims to create long-term shareholder value while addressing the global smoking problem through harm reduction technology.