VeChain's Greencart app surpasses 1M users, rewarding sustainable shopping with crypto tokens.

VeChain's Greencart app, which rewards users with B3TR tokens for scanning grocery receipts of sustainable purchases, has reached over 1 million users and processed more than 1 million verified receipts. Since its launch on the VeBetter platform, it has distributed over $1.2 million in crypto rewards, highlighting growing consumer interest in blockchain-based sustainability incentives. The app also integrates governance features allowing users to influence reward distribution and recently introduced a debit card paying cashback in B3TR tokens, enhancing crypto's everyday use. This milestone underscores VeChain's expanding ecosystem and the potential for blockchain to support verified sustainable consumer behavior.