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Jacob & Co. launches $500K+ Astronomia Bitcoin watch, a bold symbol for crypto millionaires.

Others
08 Jun 2026
The Currency Analytics
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Neutral
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Jacob & Co. has introduced the Astronomia Bitcoin, a luxury watch priced above $500,000, featuring a rotating Bitcoin emblem over a multi-axis tourbillon. This watch replaces the traditional Earth motif with a Bitcoin logo, designed for wealthy crypto holders who want to showcase their status. With a 50mm gold case and sapphire dome, the watch is a kinetic sculpture combining high horology and crypto culture. It appeals mainly to post-2021 crypto millionaires but is costly, large, and polarizing, making it a niche collector's item rather than a daily wear piece.

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