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Home/News Feed/Twisted Tea launches Split Pack for easy beer sharing amid rising divorce rates, with $5,000 prize for buyers.

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Twisted Tea launches Split Pack for easy beer sharing amid rising divorce rates, with $5,000 prize for buyers.

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15 Jul 2026

GlobeNewsWire

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Bullish

Twisted Tea has introduced a limited-edition Split Pack designed to divide into two six-packs, catering to couples going through divorce. This launch coincides with data showing divorce filings spike in late summer. The pack features the original Twisted Tea flavor and offers buyers a chance to win $5,000 to help with divorce-related expenses. This creative marketing move aligns with Twisted Tea's history of being part of significant life moments for its customers.

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Twisted Tea launches Split Pack for easy beer sharing amid rising divorce rates, with $5,000 prize for buyers.

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Longleaf Small-Cap Fund Q2 sees gains from real estate and travel, Boston Beer drags performance.

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Twisted Tea launches Split Pack for easy beer sharing amid rising divorce rates, with $5,000 prize for buyers.

More News (SAM)

Longleaf Small-Cap Fund Q2 sees gains from real estate and travel, Boston Beer drags performance.

Invest & Trade with#1 Award-Winning Investment Super App

iOS App Store

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