TON price jumps as Telegram renames Toncoin to Gram, reviving original crypto branding.

TON surged after Telegram founder Pavel Durov announced the blockchain's native currency would be renamed from Toncoin to Gram, reconnecting the project with its original branding before the 2020 SEC intervention. The rebrand is part of a broader initiative to strengthen TON's identity and deepen Telegram's involvement in the ecosystem. The price rose over 15%, reflecting renewed trader interest and momentum. The transition is expected to take about three weeks while TON remains the blockchain's name.