Telemundo is expanding its digital strategy for the FIFA World Cup 2026 as the exclusive Spanish-language broadcaster in the U.S., offering streaming, social media, and interactive features to engage a broad audience. The network introduces innovations like vertical mobile viewing with Visión de Campo, Dolby Vision HDR streaming on Peacock, and interactive hubs for live matches and highlights. This approach builds on data from 2022 showing a rise in streaming and multi-device viewing, targeting both Hispanic and non-Hispanic viewers. Telemundo also plans live social watch parties, a nightly digital show for younger audiences, and 24/7 coverage on its FAST channel to maximize fan engagement throughout the tournament.
