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Home/News Feed/GTA 6 preorder demand breaks records, boosting Take-Two's growth outlook and stock potential.
TTWO
$243.98
-$1.17 -0.48%

GTA 6 preorder demand breaks records, boosting Take-Two's growth outlook and stock potential.

Analyst Insights
29 Jul 2026
Seeking Alpha
View Source
Bullish
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Take-Two Interactive is experiencing unprecedented preorder demand for Grand Theft Auto VI, with digital preorders reaching about $180 million. This strong demand supports a bullish outlook, as GTA 6 is expected to generate recurring revenue through microtransactions, subscriptions, and a creator economy platform. Analysts believe current earnings estimates for 2028-2029 are too conservative, with a base case projecting $15.50 EPS and a $341 share price by 2029, implying roughly 40% upside. The market may be underestimating the long-term earnings potential from GTA 6's ecosystem and a possible PC release.

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