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Spotify partners with Peloton to offer 1,400+ fitness classes to Premium users worldwide

Market News
27 Apr 2026
CNBC
View Source
Bullish
pluang ai news

Spotify has partnered with Peloton to launch a new fitness category featuring over 1,400 classes available to Spotify Premium users globally. This marks Spotify's first major move into wellness, aiming to increase user engagement and create new revenue streams beyond music and podcasts. Peloton benefits by expanding its international reach and shifting focus from hardware to scalable content distribution. The partnership includes various fitness formats like strength training, yoga, and meditation, and supports Spotify's broader fitness creator ecosystem.

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